COMPANY PROFILE

RACHEL LEROY CONSULTING

Rachel LeRoy Consulting logo


CONTACT INFO

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Address

P.O. Box 2211
Sonoma
CA, 95476
United States
Phone
707-227-8207
Fax
Primary
Rachel LeRoy

Custom maps for winery marketing, vineyard management, and events

We make custom maps that inform, fascinate, and delight. Our maps can benefit:


  • Wineries wishing to set themselves apart and enhance their customers’ experience with an onsite or web-based map that beautifully illustrates locations where their grapes are grown
  • Vineyard management companies whose field staff will be better organized and communicate more efficiently with maps that can be used on phones which display the user’s real-time “little blue dot” location right on the map that contains all the needed information
  • Wedding couples sharing their event locations and favorite restaurants, wineries, shopping, and activity suggestions with their guests 
  • Public and private event organizers who need an accurate and attractive map for their attendees 


In addition to maps we also offer organization, training, and management consulting. Our organization plans help small businesses improve efficiency and increase employee performance, as well as increase the quality of the business’s deliverables. We offer organizational tools and resources, and the skills to streamline and modernize procedures and training tools.  Our plans are customized to accommodate diversity in age and learning styles of the team.

 

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Custom Maps & Organizational Tools


Winery tasting room map & marketing map

Custom-made maps for wineries wishing to set themselves apart and enhance their customers’ experience with an onsite or web-based map that beautifully illustrates locations where their grapes are grown. Entirely customizable content (including AVAs) with many background styles to choose from (e.g. aerial photo or mid-century style base map). The map's fonts, logo, colors, and style match the winery’s existing marketing materials, ensuring consistent brand recognition. Option of 3D image available.

Learn more here

 

Vineyard management map

Custom-made maps for vineyard managers whose field staff will be better organized and communicate more efficiently with maps that can be used on phones which display the user’s real-time “little blue dot” location right on the map that contains all the needed information. Entirely customizable content including block names, acres, varietal, rootstock, clone, soil type, location of important infrastructure (e.g. irrigation, power, wells), required cover crop, and many other options. Option of 3D image available.

Learn more here


Custom wedding map

Custom-made, tailored map for a wedding that can be viewed on a phone to see the user’s real-time location displayed with all the wedding event locations! The couple chooses what they would like to display – event locations and suggestions of places to eat, drink and explore.  We will create their own personalized map using their preferred colors, fonts, and style. A tailor-made map is a unique extra-special touch for both destination weddings and local weddings with out-of-town guests. Guests seeing their real-time location on the couple’s own map takes it over the top!

Learn more here


Procedures & Training videos

Procedures (or Standard Operating Procedures, SOPs) for small businesses who need to improve their team’s efficiency and accuracy. Procedures are created, or existing procedures updated, to accommodate are customized to accommodate diversity in age and learning styles of the team. We provide step-by-step written instructions with accompanying screen shots, as well as custom training videos showing real-time use of the business’s actual software carrying out tasks correctly and efficiently. Completely customized to the business using the business’ actual situation, software, and data.

Learn more here


Quality Control  

Quality control checklists for small businesses who need to improve the quality of their deliverables. Detailed ‘QC’ materials are created, or existing materials are updated, to eliminate inconsistencies and errors before the client receives an inferior document. The difference between an average company and a great company are the details, and utilizing quality control checklists can bring a company to the next level.

Learn more here

 

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Winery estate map - 3D
Winery estate map - 3D
Winery marketing map - vineyards & AVAs
Winery marketing map - vineyards & AVAs
Vineyard management map - infrastructure
Vineyard management map - infrastructure
Custom wedding map with screenshot of real-time location
Custom wedding map with screenshot of real-time location
Using a Custom Vineyard Map to Connect with Customers Online

Wracking your brain for a unique way to connect with your customers in this online marketing world we find ourselves in? A custom map that beautifully illustrates the locations where your grapes are grown will inform, fascinate, and delight your customers, providing them a greater connection to your wines and where they come from.

Give your customers a spark of colorful joy with a lovely visual amid their drab social media scrolling. Use a custom map on your website, in social media posts, and email campaigns. A map is a handy tool during virtual tastings, allowing attendees to literally see the vineyards or blocks where the grapes are grown in the wine that is swirling in their glasses.

Once we are allowed back in our tasting rooms, the same map can be printed. A map showing where the grapes are grown is a great tool for tasting room team members, helping them interact with the guests better, getting them more engaged, and boosting sales. Maps spark excitement and engagement, adding a visual addition to the multi-sense experience of hearing about the wine and of course smelling & tasting.

A tailor-made map has entirely customizable content, colors, fonts, and styles to ensure consistent brand recognition. No matter if your vineyards are focused on a 20-acre estate or are spread across several counties and multiple AVAs, a custom map can convey the information that you want to share with your customers in a visually delightful way.

Interested in a custom map for your winery? We would love to talk to you to see if including a map in your marketing plan is right for you!