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1647 Alvarado St.
San Leandro
CA, 94577
United States
Raul Pena

TerrAvion Makes Farming More Profitable!

TerrAvion Makes Farming on Every Farm and Vineyard More Profitable!

Every week in the 2019 growing season, TerrAvion will be capturing over 100M acres of row-level imagery and delivering the contracted images to growers and agronomists overnight so they can target scouting, vary inputs, and intervene early on the inevitable issues on every block or field. Unlike satellites, TerrAvion is detailed enough to do agronomy, and unlike drones, TerrAvion is cost-effective for a professional agronomy program.

TerrAvion helps growers take a high-tech approach to improve yield and revenue, with the largest cloud-based aerial imaging and data analytics service for agriculture. TerrAvion provides growers from small family farms to the largest agribusinesses with current images and data that accurately detail the conditions of every acre, helping to identify problems early before they impact yield. 


Founded in 2013, TerrAvion's investors include Merus Capital, Initialized Capital, 10x Group and Y Combinator. For more information, visit or follow @TerrAvion.

Subscription High-Resolution Imagery for Vineyards

TerrAvion delivers subscription high-resolution imagery to vineyards.


Our core subscription image delivery service is called OverView, which delivers high-resolution aerial imagery, overnight, throughout the growing season. This allows growers to have an actual up-to-date natural color, infrared, and thermal picture of all of their blocks as well as synthetic maps (NDVI) and analysis.

TerrAvion contracts with flight providers, flying small planes, to fly a sensor that TerrAvion designs and integrates. TerrAvion plans and monitors the routes to ensure quality delivery. Our company’s technology is focused on managing and processing millions of acres a day, overnight, at a very low cost.

We deliver our service first and foremost through our API (application programming interface–an endpoint for computers to talk to each other). Our own web and mobile software, as well as partner software, call this API to deliver maps and images to our client.


Natural Color Image Layer
Natural Color Image Layer
This natural color image of an estate vineyard provides an excellent operational map, especially as it changes through the growing season. It is the same kind of image you would take with your camera or what your eye would see from a plane. It has a high-resolution, so you can see row-level detail from your computer screen.
Vegetation Index (NDVI) Layer
Vegetation Index (NDVI) Layer
Normalized Difference Vegetation Index (NDVI) is a remote sensing index used to detect plant vigor and stress, leaf area, biomass, etc. It compares the amount of red light to the amount of infrared light being reflected at any point. Plants are uniquely efficient at reflecting light in a way that increases the value of this ratio. Healthy vegetation (chlorophyll) reflects more near-infrared (NIR) and green light compared to other wavelengths. TerrAvion imagery provides a standard NDVI and a dynamic NDVI layer, that can be modified with various color maps to show the most information for your block.
Thermal image layer of a vineyard in August
Thermal image layer of a vineyard in August
Thermal image layers show variation in temperature across any given block. These temperature variations are often indicators of soil moisture Thermal images are the foundation of most water-stress indexes.
Color-infrared Image Layer of a Vineyard in August
Color-infrared Image Layer of a Vineyard in August
Imagery produced as a result of sensing electromagnetic radiations emitted or reflected from a given target surface in the infrared position of the electromagnetic spectrum (approximately 0.72 to 1,000 microns). Color Infrared images show vegetative area because nearly every plant reflects infrared light at a constant rate.
Changes Visible Over the Growing Season
Changes Visible Over the Growing Season
These images show the monthly changes visible with TerrAvion\'s normal color, NDVI, thermal and infrared image layers.
TerrAvion Case Study Constellation Brands Sonoma
TerrAvion Case Study Constellation Brands Sonoma
TerrAvion sat down with viticulturist Tony Vertolli at Constellation Brands Sonoma. Here are his top three use cases for TerrAvion High-Resolution imagery.
New: TerrAvion mobile app - OverView sync

The latest TerrAvion mobile app can now sync with the TerrAvion OverView web interface! Drop pins and make geotagged notes and photos in the mobile app while your scouting your blocks, and then open them later in your OverView account, where you have access to more tools and features. 

New feature for the mobile app

A new feature in the TerrAvion mobile app allows you to drop a pin at your exact GPS point. When you are using your finger to drop a pin on your mobile device, it can be hard to drop it in the exact location where you are standing. The new GPS feature solves that problem allowing you to be precise with your scouting notes.

As with every TerrAvion mobile app update, be sure to download the most recent update from the app store or google play store. For more information on all new mobile app features, watch the video below.

To read more about our mobile app for both Andoid and Apple devices and to download them: click here.

News Archive

Choosing a remote sensing provider
29 April, 2019

Aerial imagery has become a fundamental part of successful modern agronomy programs, but with so many options out there, how do you know which one to choose? There are a few different types of aerial imagery - satellite, drone, and aerial (crewed aircraft) - and multiple providers of each type. Understanding the pros and cons of the different kinds of imagery and providers makes it easy to determine the best value imagery service for your needs.


Satellite Images

Satellite data is the cheapest imagery option on the market, but what are you getting for that money? Frankly, not much. Satellites provide low-resolution imagery, ranging from 10 to 1-meter resolution, that provides very little value for agronomy. Modern agronomy programs help growers increase their profits by being extremely precise on where they apply inputs and at what rates. To be successful at this, growers rely heavily on farm data, including imagery data. When you are relying on imagery data to help you make crucial management decisions, detail is paramount, and even the highest resolution satellite imagery doesn’t provide enough detail to get the job done. The success of any precision agronomy program depends heavily on the quality of data you are using, and satellite imagery is low-quality data. While satellites do deliver imagery at a high frequency, they can’t work around clouds and other weather conditions, resulting in data that is often blemished with clouds and shadows.


Drone Images

Drones do provide high-resolution imagery, but at what cost? A high cost, at a price that is not viable as a crop monitoring solution for agriculture. It takes a drone operator all day to fly the acres that a plane can cover in less than a minute. Add in processing costs and the total cost for drone imagery comes in around $5/acre for a single flight, a high price to pay for a single image. Resolution is not the only key factor in assessing the value of various imagery solutions for agriculture. The frequency of image deliveries also plays a big part. For imagery to be valuable for vineyard managers, it needs to be provided at key points throughout the season, and a single drone flight doesn't offer that.


Aerial/crewed aircraft imagery

Aerial imagery captured by crewed aircraft offers the low-cost benefits of satellite imagery and the high-resolution detail of drones. Aerial imagery providers like TerrAvion can provide growers with weekly image delivers at a relatively low cost. Used effectively, high-resolution data, delivered at a high frequency, can help growers improve their efficiency in every aspect of their operations. 


As you compare prices of high-resolution imagery providers, be aware of precisely what you are comparing. For instance, $10 per acre sounds better than $30 per acre, but what are you getting for those prices?  One TerrAvion competitor offers a low $ per acre cost, but that for that price you one flight with only select imagery products. A seemingly higher priced TerrAvion subscription will get you 28 flights per season. Be sure to calculate the cost in $/acre/flight,  and not only look at the $/acre expense.


Also, most imagery providers will quote you a price for their baseline product and then up-charge you for add on features and image layers. With TerrAvion, you get all of our imagery products, including natural color, synthetic color, infrared, thermal and NDVI imagery, in addition to free access to our desktop and mobile apps and the freedom of unlimited sharing of your data.  And we have an open API which means that your TerrAvionimagery data works in many third-party applications such as 360viti from Fruition Sciences.


For more information about TerrAvion imagery or to get a quote, visit or call or text: Raul Peña at 510 798 3109 or send him an email:

TerrAvion vs. Satellite: Irrigation Management
15 April, 2019

Satellite imagery has been widely used in agriculture for years. It’s cheap and readily available, but what is the real value it provides to growers? For growers who are running precision ag programs, the answer is very little.

 One thing growers use TerrAvion aerial imagery for is to manage their irrigation systems. Our thermal imagery allows them to see irrigation issues such as nozzle failures, leakage, and water pressure issues before they negatively impact yield. TerrAvion thermal imagery picks up any slight changes in temperature in their fields. Recently irrigated parts of a field show up as cool zones in thermal imagery. Nozzle failures will show up as warm streaking along an otherwise cool thermal swath. Once identified, these issues are easily fixed, and doing so saves growers thousands of dollars that would have otherwise been lost if not identified with imagery.



Satellite Imagery for Irrigation Management

Satellite providers do not offer thermal products and thus, offer very limited value for detecting irrigation issues early enough to prevent loss of yield.


Vinyard Irrigation Systems

Growers use TerrAvion thermal imagery to manage irrigation systems in their vineyards. This grower used the thermal image above to identify a leak in the drip tape system. While he initially believed the rupture to be in the northern end of the block on the south of the service road, the imagery helped the grower pinpoint the source of the leak in the block on the north side of the service road. By using TerrAvion thermal imagery to pinpoint the location of the leakage, the grower prevented profit loss by noticing the issue quickly and accurately while also preserving the vines in the neighboring block.


Other TerrAvion Image Layers for Irrigation

Outside of thermal imagery, irrigation issues can be identified in high-resolution natural color imagery. In the image to the right, you can see the nozzle failure streaking in the soil. The satellite natural-color image from the two days later shows only a small cloud and its shadow, no signs of streaking.

Early NDVI imagery can also reveal irrigation issues after the issue has started to impact crop performance. In the TerrAvion NDVI image to the right, you can see the resulting low vigor patterns caused by the nozzle failures. Catching this issue at this early point in the season would still allow the grower to make a yield saving fix. The satellite NDVI imagery shows some variation, but nothing that indicates the present issue, a nozzle failure. 


For more information on using TerrAvion imagery for irrigation management, call or text: Raul Peña at 510 798 3109 or send him an email: 

New: Pansharpened Thermal and Synthetic Color Imagery
29 March, 2019

For the 2019 season, TerrAvion is offering a new line of imagery products to our customers. We will be introducing two new image layers to all customers, as well as ultra-high resolution imagery products to customers in select regions. Beginning May of 2019, TerrAvion will begin providing a new Pansharpened Thermal map layer along with a Synthetic Color layer will be available. As with all of our imagery products, these additional map layers are included in our standard product offering at no additional cost. 

Pansharpened Thermal

New TerrAvion Pansharpened thermal


TerrAvion’s new Pansharpened Thermal imagery is a much more detailed thermal product than our standard thermal. The pansharpened thermal combines the contrast of the near-infrared (NIR) camera and the thermal temperature information of the thermal camera. This combined product allows you to see field characteristics such as crop rows or other plant signatures that are clearly visible in infrared imagery but are not visible in our standard thermal product. Now, instead of having to flip to higher resolution image to add context to what you see in the 2 m resolution thermal imagery, the Pansharpened Thermal product provides users with a single high-resolution thermal image. 

 Synthetic Color

TerrAvion Synthetic Color 2019In the same way that the Pansharpened Thermal product is a combination of our standard thermal and infrared product, our Synthetic Natural Color imagery is a combination of our natural color product and infrared product. The result of this combined product is a higher resolution color image. Certain factors such as poor lighting can result in natural color imagery that lacks contrast and appears dull in color. The synthetic color product creates a color image that presents more contrast and detail that can be the difference between a detected issue and an undetected issue.

NDVI and CIR Imagery Enhancements

 ultra-high-resolution terravion ndvi 2019Standard TerrAvion NDVI and CIR imagery will also have a new look for the 2019 season. Specifically, 2019 NDVI and CIR will have an increase in baseline sensitivity, drastically reducing the signal to noise in CIR and NDVI imagery and sharper near-infrared wavelengths. Basically, we have made changes to our cameras and sensors that will deliver clearer, less noisy CIR and NDVI products to our customers. The end result will be NDVI and CIR products that appear to more detailed, crisper and easier to read, further enabling TerrAvion customers to make informed decisions. 


Ultra-High Resolution


TerrAvion ultra-high-resolution color imagery 2019In addition to the new imagery products and enhancements to our core imagery layers, TerrAvion will also be offering ultra-high-resolution, 10 cm per pixel imagery in select regions. While our standard 17 cm per pixel resolution is already considered "ultra-high-resolution" imagery in the agricultural industry, we wanted to take things one step further to offer an even higher resolution product to our customers.  


For more information

For more information on the TerrAvion high-resolution and ultra-high-resolution coverage zones, click here.  

To learn more about TerrAvion's new product line for the 2019 season, call or text: Raul Peña at  510 798 3109 or send him an email:


TerrAvion New Mobile App
14 March, 2019

TerrAvion's brand new mobile app is available now for the 2019 season. The new mobile app is faster than our previous app and has some great new features with more developments on the way. Most notably, users can drop pins in their fields and attach notes and pictures to them. The dynamic NDVI and thermal map layers are also visible in the mobile app.

Viewing your Fields

Users can browse or search for fields using the search button(magnifying glass in top right corner). When you open the search feature, you can browse through all of your fields, or you can click the filter button in the top right corner of your screen. It is possible to filter by farm, farmer, agronomist, or season. For customers who have a lot of maps in their account, these features make it quick and easy to find and navigate to the field of interest.

Drop a Pin with Notes and Photos

TerrAvion mobile app users now can drop a pin anywhere in their field and attach a note and/or photo to that pin. This feature is fundamental for scouting, allowing growers to make notes and take pictures of issues they see when walking their fields. Users can share these comments with other users. The app lets you edit and delete your pins and notes, as well as hide them so that they don’t obstruct your view when you are viewing your imagery.

Dynamic Thermal and NDVI Layers

Last year, TerrAvion introduced our auto-adjusted Dynamic Thermal and NDVI map layers on our desktop app. Dynamic map layer auto-adjust to pull out the most detail in any single image. Now, this feature is available in our mobile app as well. The dynamic maps bring issues to light when there is minimal variation in thermal or vigor layers. As with the desktop app, when the dynamic maps adjust for any given image, the colors of nearby fields will change. If you want to look at the dynamic layers for another field, just click on the map to adjust the thermal or vigor for that field & date. This feature will help users pinpoint and scout issues that may not have been evident in regular NDVI or thermal imagery.


The new mobile app is our fastest app to date. With decent cellular or WiFi service, or if you have downloaded imagery for offline use, the app functions with high speed and little lag, saving users time, otherwise wasted waiting for images to load.

Offline Storage

The new TerrAvion mobile app allows users to download image tiles for offline use. Once the images are downloaded on your phone, users will be able to view the downloaded fields even when they don't have cellular or WIFI service. You can delete saved maps when you are not using them to open up storage space on your mobile device.

Before downloading and installing our new app, remove your current TerrAvion app!
Click here to download the Android or iOS version of the new TerrAvion Mobile App. For more information, please watch the attached video, or contact

Precision Ag Needs High-Resolution Imagery - TerrAvion's 2019 Flight Schedules Are Available
05 March, 2019

For 2019, TerrAvion will be offering three high-resolution aerial imagery subscription packages for California; one flight package designed for coastal growers, one designed for inland growers, and a Viticulture flight schedule specifically designed for wine grape growers.

Why TerrAvion's imagery?

TerrAvion's high-resolution imagery subscriptions consist of multiple imagery layers. Every flight cycle will deliver a natural color, a standard vigor and a dynamic vigor image layer, an infrared, a thermal, and a soil type layer. These layers provide all the visual insights that are necessary to do precision ag. They make it possible to monitor nutrient needs, water stress, and pest infestations amongst others.

The Flight Schedules

The California Coastal flight plan consists of 28 flights and is designed to accommodate the imagery data needs of the region’s growers at key points throughout the season including four bi-weekly images starting at the end of March and running until early May, at which point weekly flights will begin through the end of October to assist with scouting and sampling efforts as well as weed, fertility, soil, irrigation, pest, disease, and other issues throughout the season.


The California Inland flight plan consists of 15 flights starting with two bi-weekly cycles in May, followed by 10 weekly cycles between the beginning of June and the end of July. It concludes with four bi-weekly cycles starting in August and running through the beginning of October.


The California Viticulture plan is TerrAvion's highest flight cycle frequency package, consisting of 56 flights starting in March and running through October. The high-frequency flight cycle will give the grower an omnipresent view of the changes in every block.


The viticulture plan starts in March with seven weekly cycles. Then flight cycles will become be shorter, at a three and four-day schedule running into October. The last flight cycle will be in a week towards the end of October. This package is for grape growers who require a high frequency of imagery throughout the season.


Interested to learn where else TerrAvion flies? Check out our full flight schedule information here!

28 February, 2019

Raúl Enrique PeñaTerrAvion is pleased to announce its recent hire of Raúl Enrique Peña, joining TerrAvion as the Regional Vice President for California. In this role, Raúl is responsible for providing TerrAvion’s high-resolution aerial imagery to growers throughout the state to support their efforts to maximize yields utilizing timely and precise intelligence specific to their vineyards and farms.


“I am excited to represent TerrAvion, the largest provider of aerial imagery in the United States, to the agricultural industry throughout California”, said TerrAvion RVP Raúl Peña. “It is essential to provide value to our clients, from vineyards to orchards to farms, by enabling them to maximize yields through the power of easily accessible data that is specific, timely and precise.”


Raúl brings his passion and experience of carefully listening to his customers to TerrAvion. He is looking forward to providing them with solutions that meet their unique needs.

Trade Show Booth # Information
8th Annual North Coast Wine Industry Expo
05 Dec, 2019 to 05 Dec, 2019
Santa Rosa, CA
1 TerrAvion helps vineyards take a high-tech approach to improve yield and quality, with the largest cloud-based aerial imaging and data analytics service for agriculture. Every week in the 2020 growing season, TerrAvion will be capturing over 100M acres of row-level imagery and delivering it to growers and agronomists overnight so they can target scouting, vary inputs, and intervene early on the inevitable issues that crop up on every farm.
Title Name Email Phone
CEO Rober Morris
Regional Vice President Raúl Peña 5107983109
Director of Marketing Ria Van Hoef 5107983109