COMPANY PROFILE

WATERMARK LABEL

Watermark Label logo


CONTACT INFO

Facebook Linkedin

Address

715 South Guild Ave
Lodi
CA, 95240
United States
Phone
(209) 370-1616
Fax
Primary
Heather Chartrand

About Us


Watermark Labels is an innovative label company, equipped with state-of-the-art technology and attentive, knowledgeable customer service. We are committed to providing our customers with premium labels at a competitive price. Our labels tell your story, and we take that responsibility seriously.

In 1964, our parent company, Lustre-Cal Corporation began producing high quality labels for worldwide manufacturers. As customers and other producers began requesting labels for wine labels and specialty foods, a new specialized division evolved--Watermark Labels.

At Watermark Labels, we understand the need for durability--balanced with the reality that some labels only require a short life. Because of our heritage, we have an array of resources available to meet your label needs with unique, value-added capabilities, and are able to offer a myriad of options unavailable through the average vendor.

We operate from a high-tech facility in Lodi, California. The capabilities of this facility, combined with a knowledgeable staff and decades of proprietary innovation, allow us to deliver quality products and superior value to our customers. We are proud of our heritage, relationships, and capabilities--all of which enable us to tell your story in the most effective and exciting way possible. It’s a crowded market, what better to set you apart than a unique label which accurately conveys your brand? Let us be your face in the crowd!

Finishing, Printing, Graphic Design


 

Our capabilities set Watermark apart. Our decades of experience ensures that our valued customers receive an unmatched array of capabilities, creating a wine label that sets your brand apart in the premium wine labels marketplace. Please contact us to learn more about the breadth of our unsurpassed production capabilities.

FINISHING

Custom die-cutting makes your label stand out from the rest. Designing a custom shaped label, unique from the competition, allows your bottle to catch the eye of potential customers and speak your brand visually. 

Debossing is a different approach to creating dimension on a label. An image is pressed into the surface of the material with a die, creating depressions (rather than raised impressions as is done with embossing). The same techniques used for embossing- blind, foil, and ink- can be used with debossing to create a variety of visual effects and texture.

Embossing provides labels with texture and depth, creating an enhanced appearance for your product that is both eye-catching and elegant. The embossed text or artwork draws attention to your label, increasing both brand awareness and recognition.  Whether you are embossing anodized aluminum, plastic or paper stock, the options are endless and the extra details add immeasurable results—giving you just one more way to more evocatively portray the story of your wine.

Foil Stamping transfers a metallic or pigment finish from a foil onto a substrate using heat, pressure and time. Embellishing a wine label with foil stamping creates a uniquely enhanced design appearance. Watermark Labels achieves an incredibly precise registration with a +/- 0.010” printing, embossing, and die cutting accuracy. We are able to hold extremely fine print—down to 4 point—as well as heavy flood prints. Watermark can produce labels as large as 9” x 9”; in addition, our independent printing stations allow for multiple combinations of colored and/or metallic foils.

Protective coatings create a water-resistant label using clear film over-laminates or topcoat varnishes.

Roll, sheet and individual printed labels are available in various formats. 

Component label sets allows for the consolidation of multiple labels (for one product) into one sheet or roll. Label sets can not only shorten the time for final product application, but also are helpful with organizing and simplifying inventory evaluation.

Serializing and bar coding enables you to create SKU’s and number products as well as track inventory. Our more than 45 years of experience, along with multiple printing capabilities, ensure that you achieve the numbering option and purpose required.

Variable data printing offers customization of your labels as well as cost efficiency in consolidated print runs.

PRINTING

Digital Printing
Watermark Labels premium digital presses and offset printing capabilities enable our customers to design intricate wine labels that set the stage for the most important part of the process: the wine.  Artwork files are transmitted directly to the press, which lowers traditional tooling costs and makes short run pricing far more affordable. Additionally, our digital files enable our customers to take advantage of higher quantity breaks, even if the print run contains multiple versions. Digital printing provides the highest quality graphics, as well as quick turnaround, and incredible versatility.

Customers can incorporate variable data for individual bottle numbering or personalized custom text and/or images, or two-sided printing for viewing text or graphics through a bottle. In addition to wine labels, we can digitally print on wood or glass panels up to 2” thick, copper, aluminum, stainless or brass –all of which makes sure that that the only limitation for packaging or marketing purposes is your creativity. If you conceive it—we can do it.

Etching
Watermark Labels offers customers and designers a choice of many unique materials. Wine labels created using our anodized aluminum and etching processes have a distinctive appearance and are resistant to the moisture that can damage a traditional label. The etched anodized aluminum process permanently embeds text and graphics into the anodized and sealed aluminum surface. This allows for exceptional clarity of graphics and text with superior durability—your wine won’t be the only thing that will age well.

The aluminum labels are pliable enough for neck label application and can be embossed or debossed with extreme precision. Choose from a variety of different finishes: shiny, matte and frosted.

Screen Printing 
Watermark Labels has been utilizing screen printing technology for decades, using a variety of ink systems. We achieve precision color-matching using your choice of supplied samples or industry Pantone standards.

GRAPHIC DESIGN

Watermark has a full-service graphic design department who can design your label from start to finish—or work with customer/designer-supplied art. Please send us an email art@watermarklabels.com or call 1-209-370-1616 to get started.

Prototypes
Prototypes are available at a minimal cost.

 

 

 

Special Finish Materials Add Perceived Value to Acquiesce Winery labels

AcquiesceAcquiesce Winery  located in the Lodi Appellation of California offers award-winning premium white and rosé wines lovingly created in small batches. Attention to detail is the branding priority at Acquiesce, so creating a label with a pearlescent finish material became a trademark part of their label design. The elegant design, and attention to detail using gold foil, and reflective finishes, brings to life the vision of owner, Sue Tipton. 

 

Let our experienced sales team help your winery elevate its’ brand. Email us today at: info@watermarklabels.com or call us at 1-209-370-1616.
 

www.watermarklabels.com

 

News Archive


Working with Local Area Sales Reps Provides the Ultimate Customer Service
27 October, 2018

Scott HarveyScott Harvey Wines focuses on the mountain vineyards of Amador County, a region that has a wonderful ability to produce rich full-bodied Barbera and Old Vine Zinfandel exemplifying the mountain terroirr County.

Scott and Jana Harvey were looking for a label printer that elevated their existing labels. Watermark Label's production team has an attention to detail, that matched with a dedicated sales team made Harvey’s label printing seamless. Having a dedicated salesperson that lives in the local area, allows Watermark Labels to offer customer service on a DAILY basis, and hand delivered labels on time, and on budget.

For more information how our team of experts can help you establish your brand, email us at info@watermarklabels.com.

 www.watermarklabels.com

 

Creating Brand Consistency from Wine Labels to Olive Oil
08 October, 2018

  

Domaine Artefact Winery in Escondido, CA is an established sustainable estate winery with over 15 varietals of amazing wines. Owners, Mark and Lynn have immersed themselves in the world of viticulture and winemaking with a beautiful setting in San Diego county. Building on their estate wine, they soon embarked on a voyage into creating a branded olive oil. Our team of designers created a consistent packaging design to coordinate with their award-winning labels on time, and within budget. 
 
For more information how our team of experts can help you establish your brand, email us at info@watermarklabels.com.
 
 
 

Adding Sparkling Wine Labels to your Brand?
27 September, 2018

Elevation TenWatermark Sparkling WineWatermark Labels prides itself in print process solutions that increase your brand credibility, and stay within budget. Heather Chartrand, Watermark Labels, COO, recently shared her thoughts on the trend in sparkling wine labels with Wines and Vines magazine, in their September issue. From material recommendations with ice bucket adhesive, to metallic finishes and full-color printing, our staff is here to help explain all your options. To learn more, email us at info@watermarklabels.com.

 

www.watermarklabels.com

 

 

PERSONALIZED SERVICE: FROM LABEL DESIGN TO BOTTLING
14 September, 2018

 

“When we searched for a new label provider, Watermark Labels fit our growing company’s needs perfectly. Not only do they provide us with a dedicated sales representative, who is in our area frequently to discuss new projects with us in person, they also have excellent inside customer service and production staff to help us with our comprehensive label program. They consistently meet our bottling dates, and improved our labels with design and material choices that enhance our branding and overall visual image."

 

Scott Helwig

Helwig Winery, Plymouth California

 

 

 

For more information email us at:

info@watermarklabels.com

 

 

Watermark Labels: Building Trust & Confidence with Every New Brand
04 September, 2018

From the start, Bill and Triana Berryhill have dreamed of having their own wines. With five generations of their family committed to excellence growing and harvesting their own grapes, the dream became a reality with the launch of Berryhill Family Vineyards.

 

Using spectacular watercolor artwork, painted by Bill and his family the Berryhill’s trusted Watermark Labels to develop their new emerging winery. Email us for samples, or more information.

Berryhill Family Vineyards

www.watermarklabels.com


Industry Experts. Trusted Service. Award-Winning Labels.
16 August, 2018

 
As we design our labels, we need a business partner that can produce our complex label concepts to detailed print specifications. Watermark Labels has met our needs with extensive color matching, combined with foil choices that make our labels shine. They are dedicated to making sure that all our labels are produced at the highest standards, and have worked with us to consistently have our brand stand out in the marketplace. Their customer service exceeds our expectations every time."
 
Bryan Page, 
Revolver Wine Company, Napa Ca
 
- - -
 

Watermark Labels | Labeling Experts
25 July, 2018

If you are developing a new brand, or adding to your existing brand, a label printer that understands TTB regulations is crucial. Watermark Label's COO, Heather Chartrand is quoted in this month’s issue of Spirited Magazine, which highlights labeling laws, and how to create memorable packaging. 
 
Our recently printed, Bokisch Vineyards' estate label collection was chosen as an example for the article, with details of various TTB regulations.
 
Email us at info@watermarklabels.com for help with all your label needs.
 Spirited Magazine    Bokisch Vineyards in Spirited Magazine
 

Award-Winning Labels to Elevate your Brand
21 June, 2018

Watermark Labels was recently awarded an Avery Dennison, Wines by Design designation for the Van Ruiten Family Vineyards Sparkling Rose’ label.
 
Watermark Labels was recently awarded an Avery Dennison, Wines by Design designation for the Van Ruiten Family Vineyards Sparkling Rose’ label.
 
Our team of designers and account managers work with clients from boutique wineries to internationally recognized brands to fit their needs with budget, design and delivery.
 
Email us at info@watermarklabels.com to schedule your appointment to elevate your brand.

Watermark Labels: Wine Label Solutions to Enhance Your Brand
29 May, 2018

Looking for new design and branding solutions that fit your budget for the upcoming harvest season? Bokisch Vineyards recently released a new Estate Grown series of limited production wines. 

Watermark Labels' dedicated design team created an effective branding and printing solution within budget for these stunning new labels.

Call us today, and let us help you with your label needs for the upcoming bottling season. (209) 370-1616 or info@watermarklabels.com


WATERMARK LABELS CREATES BRANDING FOR SKYHARP CELLARS
13 March, 2018

Skyharp Cellars

Watermark Labels provides knowledge and experience for new wineries and clients building brands. Skyharp Cellars worked with our team of label professionals to create thier new label, logo and branding. We help each winery owner focus on concept, design, TTB approval, printing and finally bottling. Let Watermark Label's team help with your new brand. Call us today at 209-370-1616 for more information.


Watermark Label Redesigns Frog's Tooth Winery's Iconic Label
15 February, 2018

Based in beautiful Murphys, CA, Frog's Tooth Winery came to Watermark Labels looking for a redesign of it's iconic frog label. Upgrading the frog to a rich green foil, and adding a contemporary type treatment completed the redesign of over 12 boutique varietals. Owner, Larry Aderman is passionate about his wine, and we are proud to share our decades of printing experience with clients like Frog's Tooth Winery.

Foil color choices are nearly endless, so please let us work with you to choose a foil color that fits your label and matches your capsule foil if need be. Please visit our Gallery of images to preview a sampling of options or call us and we can walk through the process of selection with you.

Click here for more information. 


Finishing Capabilities to Make Your Wine Bottle Stand Out
14 August, 2017

Our capabilities set Watermark apart. Our decades of experience ensures that our valued customers receive an unmatched array of capabilities, creating a wine label that sets your brand apart in the premium wine labels marketplace. Please contact us to learn more about the breadth of our unsurpassed production capabilities. Watermark Label offers many finishing options for your wine bottles: 

Custom die-cutting makes your label stand out from the rest. Designing a custom shaped label, unique from the competition, allows your bottle to catch the eye of potential customers and speak your brand visually. 

Debossing is a different approach to creating dimension on a label. An image is pressed into the surface of the material with a die, creating depressions (rather than raised impressions as is done with embossing). The same techniques used for embossing- blind, foil, and ink- can be used with debossing to create a variety of visual effects and texture.

Embossing provides labels with texture and depth, creating an enhanced appearance for your product that is both eye-catching and elegant. The embossed text or artwork draws attention to your label, increasing both brand awareness and recognition.  Whether you are embossing anodized aluminum, plastic or paper stock, the options are endless and the extra details add immeasurable results—giving you just one more way to more evocatively portray the story of your wine.

Foil Stamping transfers a metallic or pigment finish from a foil onto a substrate using heat, pressure and time. Embellishing a wine label with foil stamping creates a uniquely enhanced design appearance. Watermark Labels achieves an incredibly precise registration with a +/- 0.010” printing, embossing, and die cutting accuracy. We are able to hold extremely fine print—down to 4 point—as well as heavy flood prints. Watermark can produce labels as large as 9” x 9”; in addition, our independent printing stations allow for multiple combinations of colored and/or metallic foils.

Protective coatings create a water-resistant label using clear film over-laminates or topcoat varnishes.

Roll, sheet and individual printed labels are available in various formats. 

Component label sets allows for the consolidation of multiple labels (for one product) into one sheet or roll. Label sets can not only shorten the time for final product application, but also are helpful with organizing and simplifying inventory evaluation.

Serializing and bar coding enables you to create SKU’s and number products as well as track inventory. Our more than 45 years of experience, along with multiple printing capabilities, ensure that you achieve the numbering option and purpose required.

Variable data printing offers customization of your labels as well as cost efficiency in consolidated print runs.

Click here for more information. 


2017 Best of Class - Classic Label Design
20 March, 2017

We are proud to announce our 2017 BEST OF CLASS award in the San Francisco Chronicle Wine Competition for Classic Label Design! Working together with Elevation Ten in Clarksburg, and designer, Alison Wong.


It's Just About Bottling Season!
21 November, 2016

Watermark Labels is ready to help your winery with your label needs. 

At Watermark Labels, our labels tell your story, and we take that responsibility seriously. We understand the need for durability”we'll ensure that it's not only your wine that'll age well!

Because of our heritage, we have an array of resources available to meet your label needs with unique, value-added capabilities, and are able to offer a myriad of options unavailable through the average vendor.

We are proud of our heritage, relationships, and capabilities--all of which enable us to better tell your story. It's a crowded market, what better to set you apart than a unique label which accurately conveys your brand? Let us be your face in the crowd!

CAPABILITIES

Our capabilities set Watermark apart. Our decades of experience ensures that our valued customers receive an unmatched array of capabilities, creating a wine label that sets your brand apart in the premium wine labels marketplace. Please contact us to learn more about the breadth of our unsurpassed production capabilities.

Finishing

Printing

Graphic Design

Gallery


Be Unique from the Competition
15 July, 2016

At Watermark Labels, our labels tell your story, and we take that responsibility seriously. We understand the need for durability we'll ensure that it's not only your wine that'll age well! Below are the finishing options we offer that really make your wines stand out.

Custom die-cutting makes your label stand out from the rest. Designing a custom shaped label, unique from the competition, allows your bottle to catch the eye of potential customers and speak your brand visually. 

Debossing is a different approach to creating dimension on a label. An image is pressed into the surface of the material with a die, creating depressions (rather than raised impressions as is done with embossing). The same techniques used for embossing- blind, foil, and ink- can be used with debossing to create a variety of visual effects and texture.

Embossing provides labels with texture and depth, creating an enhanced appearance for your product that is both eye-catching and elegant. The embossed text or artwork draws attention to your label, increasing both brand awareness and recognition.  Whether you are embossing anodized aluminum, plastic or paper stock, the options are endless and the extra details add immeasurable results—giving you just one more way to more evocatively portray the story of your wine.

Foil Stamping transfers a metallic or pigment finish from a foil onto a substrate using heat, pressure and time. Embellishing a wine label with foil stamping creates a uniquely enhanced design appearance. Watermark Labels achieves an incredibly precise registration with a +/- 0.010” printing, embossing, and die cutting accuracy. We are able to hold extremely fine print—down to 4 point—as well as heavy flood prints. Watermark can produce labels as large as 9” x 9”; in addition, our independent printing stations allow for multiple combinations of colored and/or metallic foils.

Protective coatings create a water-resistant label using clear film over-laminates or topcoat varnishes.

Roll, sheet and individual printed labels are available in various formats. 

Component label sets allows for the consolidation of multiple labels (for one product) into one sheet or roll. Label sets can not only shorten the time for final product application, but also are helpful with organizing and simplifying inventory evaluation.

Serializing and bar coding enables you to create SKU’s and number products as well as track inventory. Our more than 45 years of experience, along with multiple printing capabilities, ensure that you achieve the numbering option and purpose required.

Variable data printing offers customization of your labels as well as cost efficiency in consolidated print runs.

Visit our website to see what else we do! http://www.watermarklabels.com/home/


Unified Wine & Grape Symposium special offer!
05 January, 2016

Watermark looks forward to visiting with our customers and new wineries at the upcoming Unified Wine & Grape Symposium, booth #1828.

We would like to offer a 10% discount off your first order and complimentary press proof for any order. Please stop by our booth to pick up a voucher. If you are unable to attend the show, just mention this offer, and we will apply the discount to your order.

Watermark can incorporate variable data for individual bottle numbering or personalized custom text and/or images, or two-sided printing for viewing text or graphics through a bottle. In addition to wine labels, we can digitally print on wood or glass panels up to 2” thick, copper, aluminum, stainless or brass –all of which makes sure that that the only limitation for packaging or marketing purposes is your creativity. If you conceive it—we can do it.

Offer expires April 30, 2016.


10% off and complimentary press proofs!
19 January, 2015

Watermark Labels would like to offer a 10% discount off your first order and complimentary press proof for any order. We will be exhibiting at the Unified Wine & Grape Symposium in booth #148. Please stop by our booth to pick up a voucher. If you are unable to attend the show, just mention this offer, and we will apply the discount to your order.

Customers can incorporate variable data for individual bottle numbering or personalized custom text and/or images, or two-sided printing for viewing text or graphics through a bottle. In addition to wine labels, we can digitally print on wood or glass panels up to 2” thick, copper, aluminum, stainless or brass –all of which makes sure that that the only limitation for packaging or marketing purposes is your creativity. If you conceive it—we can do it.

Offer expires March 31, 2015.


Constellation Wines looks to Watermark to supply wine labels in multiple languages for their growing export business.
05 March, 2013

The following KCRA, Sacramento news segment highlights the growing export market for Constellation's Lodi wines. Constellation Wines looks to Watermark Labels to supply the labels required by the importing country. Labels are supplied in various languages and require specific information depending on the country of export.

http://www.kcra.com/Lodi-wine-heads-to-South-America/-/11798090/18545016/-/format/rsss_2.0/-/1he42a/-/index.html

If you would like samples for review, please contact us, 209-370-1616.


10% OFF New Label Orders and Complimentary Press Proofs
18 November, 2012

Watermark Labels would like to offer a 10% Discount on any new label orders from existing customers or new customers. We will be exhibiting at the North Coast Wine Industry Expo in booth #41. Please stop by our booth to pick up a voucher. If you are unable to attend the show, just mention this offer, and we will apply the discount to your order.

In addition, we offer complimentary press proofs to all customers, all year round.

Our premium digital presses and offset printing capabilities enable our customers to design the most intricate wine labels.  Artwork files are transmitted directly to the press, which lowers traditional tooling costs and makes short run pricing far more affordable. Additionally, our digital files enable our customers to take advantage of higher quantity breaks, even if the print run contains multiple versions.

Customers can incorporate variable data for individual bottle numbering or personalized custom text and/or images, or two-sided printing for viewing text or graphics through a bottle. In addition to wine labels, we can digitally print on wood or glass panels up to 2” thick, copper, aluminum, stainless or brass –all of which makes sure that that the only limitation for packaging or marketing purposes is your creativity. If you conceive it—we can do it.

Offer expires March 31, 2013.


10% OFF New Label Orders
15 November, 2012

Watermark Labels would like to offer a 10% Discount on any new label orders from existing customers or new customers. We will be exhibiting at the North Coast Wine Industry Expo in booth #41. Please stop by our booth to pick up a voucher. If you are unable to attend the show, just mention this offer, and we will apply the discount to your order.

Our premium digital presses and offset printing capabilities enable our customers to design the most intricate wine labels.  Artwork files are transmitted directly to the press, which lowers traditional tooling costs and makes short run pricing far more affordable. Additionally, our digital files enable our customers to take advantage of higher quantity breaks, even if the print run contains multiple versions.

Customers can incorporate variable data for individual bottle numbering or personalized custom text and/or images, or two-sided printing for viewing text or graphics through a bottle. In addition to wine labels, we can digitally print on wood or glass panels up to 2” thick, copper, aluminum, stainless or brass –all of which makes sure that that the only limitation for packaging or marketing purposes is your creativity. If you conceive it—we can do it.

Offer expires March 31, 2013.