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Wine Packaging as an Integral Part of Brand Storytelling
When working with a complicated design, our goal at BERGIN is to make it production friendly while not sacrificing the client’s vision. We collaborate on all design details of the labels pushing the envelope with each and every package produced.
The owner of McClean Vineyards fell in love with screen printing allowing it to play an integral role in his success. It’s not often screen printing makes it into the storytelling of a wine brand but in this case, it has everything to do with McClean’s story.
“Through the process of screen printing and soul searching, McClean discovered a way to merge his love of art and good wine. And once he started his journey, he never looked back.
Every bottle has a story to tell inside and outside. We pour craftsmanship and passion into every bottle,
so that those sharing a bottle can connect in the way that matters most."
DESIGN DETAILS
Labels Clemence and Simone both feature neck printing treatments. McClean’s quantities and selection of a neck-print friendly bottle allowed this decoration to be possible.
One Last Syrah showcases both neck and shoulder printing. Burgundy-shaped bottles lend themselves well to shoulder decoration. Their often gradually sloped shoulders make it easy for the screens and machines to find a printable surface. This is harder to achieve in traditional Bordeaux-shaped bottles as the shoulder of the bottle tends to be way more angled, making it difficult to find a printable surface.
The LOVE label has a lot of colors, seven to be exact. This was challenging for screen print, specifically for color registration and lining up the colors to get clean lines when laying down one color to the next. In the spirit of making the design production-friendly, we added a black border around the letters to cover up any misalignment of colors.
Whether you need help with designing a package that reflects your brand's story or you're ready to transition your packaging from paper to screen print, we're here to help you every step of the way.
ABOUT BERGIN
What began as an artisanal etching and painting studio in 1989, today is a 82,000 sq. ft. production facility capable of producing thousands of screen printed, etched, and decorated bottles daily. Through a commitment to the success of our clients, the talent and dedication of our team, and the state-of-the-art technologies we use, BERGIN Screen Printing & Etching continues to be recognized within the industry for our unparalleled quality, creativity in design, and excellent customer service.
LET'S CONNECT
Website: www.BerginGlass.com
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wine packaging wine labels packaging solutions screen printing Bergin Screen Printing & Etching
About
What started as a small, family-owned etch business in 1989, quickly grew to the industry leader for screen print. Pioneers in the field of engraved, hand-painted wine bottles, we were the first to combine top level designers, state-of-the-art production, and a staff of experienced artisans to consistently produce a quality product.
Today, Bergin Screen Printing and Etching employs over 75 team members to keep up with the growing demand for unparalleled glass bottle decoration.
Your Partner in Packaging
Bergin has been proudly serving the wine industry as a bottle decorator for over 30 years and has since expanded its innovative labeling solutions to include beer, spirits, and specialty food packaging. With our long-standing expertise, we are known for pushing design limitations experienced with traditional labeling solutions.
As a screen print leader and innovator, we can wrap 360 degrees around the bottle, provide neck printing, and print up to nine colors. We offer over 100 specialty colors including precious metals such as gold, platinum, and copper. Custom colors and mixes are also available. When it comes to our production facility, our Italian machines can produce as many as 100,000 screen printed bottles a day.
Our etch and paint studio delivers high quality works of art that are hand-crafted to order. From 750ml to 27L in size, we take pride in every bottle we produce.
Boosting Shelf-Confidence
At Bergin, we are committed to elevating brands through every bottle. While you work hard to deliver the product inside the bottle, our mission is to make the package reflect the same craftsmanship and passion outside the bottle.
Your concept and ideas are carried to product completion by a seasoned team of Account Executives, who guide you step-by-step through each phase of the project. Working closely with our highly skilled Art Director and Production Artists, the Bergin team ensures delivery of artwork that exceeds all expectations. Our dedication to quality is truly matched by a level of customer service previously unseen in the industry.
Whether you choose screen printing, etching, or one of our many fulfillment services, each project that comes through our doors is crafted with care by the Bergin family. At the end of the day, it all comes down to one word: integrity.
More Possibility, More Flexibility
Located in the Napa Valley Gateway Business Park, our 82,000 sq. state-of-the-art production facility, design studio, and corporate offices are well positioned to meet the ongoing needs of current and future clients.
We encourage visits and tours, please call ahead for an appointment: 707-224-0111 x 296.
Contact
Contact List
| Title | Name | Phone | Extension | |
|---|---|---|---|---|
| Director of Sales and Marketing | Savannah Bergin | savannah@berginglass.com | 707-224-0111 | 280 |
| Director of Sales Development | Jay Griego | jay@berginglass.com | 707-812-8707 |
Location List
| Locations | Address | State | Country | Zip Code |
|---|---|---|---|---|
| Bergin Screen Printing & Etching | 451 Technology Way, Napa | CA | United States of America | 94558 |
List of Locations
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