201 Alameda Del Prado, #101, Novato, CA, United States of America, 94949
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Ciatti California Market Report, February 2024
The California Department of Food and Agriculture’s preliminary 2023 grape crush figure, published February 9th, totalled 3,668,294 tons, in line with Ciatti’s pre-harvest projections of 3.5-3.7 million tons. The crop was 8% larger than 2022’s 3.39 million tons but the fifth consecutive crop to come in below the 4-million-ton mark. At least part of the shortfall was attributable to uncontracted grapes going unpicked: Many wineries were willing to receive grapes only to the contracted volumes and then held growers to that number.
Chardonnay’s total tonnage was up 24.1% versus 2022 to 651,610 tons, re-taking the crown as the state’s largest variety which it briefly lost in 2022 to Cabernet (itself up, by 14.1% to 646,941 tons). Versus 2022, some 66,000 extra Chardonay tons were harvested in Lodi and Clarksburg combined. Sauvignon Blanc experienced the same percentage growth as Chardonnay, up 24.1% to 162,765 tons, while Pinot Gris tonnage was up 19.1% to 233,935 tons. White tonnages in general outgrew reds by 15.3% to 2.3%, with Zinfandel and Merlot the only major varietals to fall back, by 26.2% and 2.1% respectively. Total state-wide pricing was up by an average of 8.5%. For a more complete breakdown of the preliminary harvest result, and more comment, see Ciatti’s press release here.
California’s bulk wine and grape markets remain sluggish and it is doubtful if the greater clarity regarding the 2023 harvest size will stimulate any uptick in activity, considering the fundamentals are yet to visibly change at the retail end. However, as of January, the Conference Board’s index of US consumer confidence stands at its highest level since December 2021, thanks to slower inflation, expectations of reduced interest rates, and favorable employment conditions. Interestingly, this “surge” in confidence was highest among a key demographic for wine – “consumers 55 and over”. There remains a hope that the distributor/retailer downward inventory adjustment that took place through 2023 has paved the way for more stable wine need in 2024, if consumers start re-entering the wine aisles in greater number.
Through December and January, much of California experienced precipitation levels adequate enough to instill confidence in the water supply for the coming growing season; many reservoirs are at, or near, capacity. Some of the storms that blew through were warm, limiting Sierra Nevada snowpack levels to 50% of normal as of January 31st, raising a question mark over water supplies for later in the growing season. A combination of wet vineyard conditions and uncertainty around 2024 grape demand has noticeably delayed pruning in some instances.
Read on for a detailed assessment of the bulk wine and grape markets as they currently stand and – for the most up-to-the-minute information – get in touch with Ciatti directly. The broker team stands ready to draw on its decades of experience to help guide buyers and sellers through whatever 2024 brings, and beyond.
About
With 8 offices world wide, Ciatti serves our clients with the most up-to-date and accurate market information available. Please contact us with any questions. We are truly at your service.
Greg Livengood
President, Partner and Broker
Greg joined Ciatti in 1994 and became a partner in 1997. Greg has used his degree in International Relations to build Ciatti into the world recognized leader in the alcohol beverage business. Greg is currently the President and CEO of the company and drives the international group.
Email:greg@ciatti.com
Steve Dorfman
Partner and Broker
Steve Dorfman joined Ciatti in 2007 after working with the Brown-Forman Corporation, Fetzer Vineyards, Sonoma-Cutrer Vineyards and Bolla Wine brands for 24 years. His primary responsibilities are wine and grape sales within California, and the supply demands of markets throughout Europe, South Africa and Australia.
Email:steve@ciatti.com
John Ciatti
John White
Partner and Broker
Ciatti has a long history of seeking to provide clients with a well rounded team of brokers whose experience in the industry cover the breadth of the business. John joined the company in 2003 after working as a Winemaker for several of California's major producers for 20 years. John's emphasis is maintaining relationships with California wineries ranging from the largest to the smallest. John has focused on all aspects of growth within the business, from long-term custom crush contracts to spot bulk wine and grape sales. His speciatly is the sourcing and selling of premium varietal lots from the coastal and interior regions of California.
Email:johnw@ciatti.com
Chris Welch
Partner and Broker
Chris Welch joined Ciatti in 1994, and began brokering bulk wine and grapes in 2003 and became a partner in company in 2007. The premium and super premium segment of the California wine industry are the breeding grounds of innovation and where Chris truly excels. His consistent approach helps small and medium size wineries and negotiants achieve the innovation and growth they seek. Chris also works very closely with the Oregon Wine Industry.
Email:chris@ciatti.com
Glenn Proctor
Partner and Broker
Glenn Proctor joined Ciatti in 2003 and became a partner in 2007. Glenn advises wineries on supply positioning and works closely with growers and wineries in marketing their grapes and wine. He specializes in spot and contract bulk wine and grapes sales from all regions of California. He has over 23 years of experience in wine supply strategy, wine-grape quality improvement, brand strategy, and business development. Glenn was previously the Vice President of Winegrowing for Diageo Chateau and Estate Wines, and before that was a Director at Benziger/Glen Ellen Winery during its rapid growth in the early 1990's.
Email:glenn@ciatti.com
Broker
Johnny Leonardo joined Ciatti in 2004 as a broker and knows that surviving in a dynamic wine industry requires one to be a Jack-of-all-Trades. He has experience in all aspects of winery and vineyard operation, from the field to the street. Johnny has developed and managed vineyards, and worked in wine sales and marketing.
Email:johnny@ciatti.com
Andy Bivona
Broker
Andy joined Ciatti as a broker in 1996. His areas of expertise and responsibility include grape and fruit concentrates, beverage and industrial alcohol, fruit alcohol and brandy, and food specialty products. Andy's knowledge of these products has allowed him to branch out and work throughout various parts of the world including Mexico, South America and Europe. Andy remains a wealth of knowledge and offers a creative approach to all endeavors.
Email:abivona@hvc.rr.com
Todd Azevedo
Broker
Todd Azevedo joined Ciatti in 2004 after completing his Agricultural Finance degree from Cal Poly San Luis Obispo. Although Todd brokers wine, grapes, and wine products throughout the state of California, Todd's focus is on the California Central Coast.
Email:todd@ciatti.com
Mark Ishimaru
Customer Account Representative - North America
Joined Ciatti in 2011.
Email: mark@ciatti.com
Molly Richardson
Customer Account Representation - Grower Accounts
Joined Ciatti in 2016
Email: Molly@ciatti.com
Administrative/Accounting Assistant
Joined Ciatti in 2000.
Email:alette@ciatti.com
Michael FungCustomer Account Representative - Sample Room
Joined Ciatti in 2013.
Email: michael@ciatti.com
Contact
Contact List
| Title | Name | Phone | Extension | |
|---|---|---|---|---|
| Partner/Broker | John Ciatti | john@ciatti.com | 4152640762 | |
| Partner/Broker | Steve Dorfman | steve@ciatti.com | 7073213843 | |
| Partner/Broker | Greg Livengood | greg@ciatti.com | 4154975032 | |
| Partner/Broker | Glenn Proctor | glenn@ciatti.com | 7073370609 | |
| Partner/Broker | Chris Welch | chris@ciatti.com | 4152988316 | |
| Partner/Broker | John White | johnw@ciatti.com | 4152500685 | |
| Broker | Todd Azevedo | todd@ciatti.com | 4152656943 | |
| Broker | Johnny Leonardo | johnny@ciatti.com | 4157174438 | |
| Broker | Dennis Schrapp | dennis@ciatticanada.com | 9059338855 |
Location List
| Locations | Address | State | Country | Zip Code |
|---|---|---|---|---|
| CIATTI Global Wine & Grape Brokers | 201 Alameda Del Prado, #101, Novato | CA | United States of America | 94949 |
List of Locations
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