It's the first of its kind, and you get to have a front row seat.
Wine data literacy + AI.
It's a course created by the Harvard Data Science Review, where I'm proud to serve on the Advisory Board. We'll be piloting the course live in Switzerland in just a few weeks, and registration is open now for the half-day online learning experience.
We'll be building that mini-course into a week-long version available on demand. So even if you can't join on June 24, there will be more chances coming up.
I can imagine some questions you might be having, such as why is Harvard so interested in the wine industry?
I wondered the same thing tbh.
These are world-class data scientists and AI specialists, and no, their "day jobs" are not in wine. I'm the outlier in that regard, offering boots-on-the-ground perspective from Enolytics about the applications of data analytics in our industry.
It's just that they love wine - like, really love wine - and they believed me when I said I thought data literacy (as I wrote about last week) is a critical skill for our industry moving forward.
So I'll kick off describing what we've learned at Enolytics the past five years. Then Hamit Hamutcu of IADSS will teach about data science and Miguel Paredes will turn to AI applications in wine.
Please register here if you're interested. You are welcome to join, and I'd be happy to see you there / virtually.
Please drop me a note with any questions, or message me directly at 702.528.3717. I'd love to hear your thoughts and feedback, and incorporate your suggestions into our work moving forward.
Thank you, as always -
Cathy
We empower wineries to thrive, by leveraging the data that is already yours.
Our love for wine, and especially for the people of wine, drives these foundational principles of Enolytics.
The wine industry is battling serious headwinds right now. We need to do business differently in order to survive. Enolytics’ software analyzes wineries’ first-party data to address the industry’s most significant pain points, including revenue growth, Wine Club retention and increased profitability.
It’s a fact: Data-driven wine businesses thrive. It is no longer only the wealthiest or the largest wineries who can afford to be data-driven. Enolytics’ software is within every winery’s budget regardless of size or scale.
Enolytics cultivates an ecosystem of powerful data sources from every sales channel, to provide 360-degree visibility about wineries’ own data, their business health and consumer behavior. We further enhance the data in order to provide granular visibility into consumer demographics. We also provide predictive analytics and forecasting tools that empower marketers, CFOs and owners alike.
Data is only as powerful as its application. Enolytics’ world-class consulting and support fill the gap, where necessary, for wineries. Our strategic advice is information by the technology itself (machine learning, AI, predictive analytics) and by our humane, boots-on-the-ground experience in the industry.
Enolytics’ technology is nothing like the wine industry has ever seen. It is robust and secure at all levels. Smaller and medium-sized wineries typically haven’t had the resources (of people or budget) to dedicate to data or technology. But our software levels the playing field. SMEs have just as much “fire power” as the big wineries.
Enolytics cultivates a community of data-minded leaders, super users and super-users-in-training. Our partnerships also fuel thought leadership reports, webinars and conference presentations.
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Locations | Address | State | Country | Zip Code |
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Enolytics | , Atlanta | Georgia | United States of America | 30306 |