2469 Corrales Road Building C, Corrales, New Mexico, United States of America, 87048

https://www.sensorydining.com/

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Try Out the Interactive Tasting Table at the Wine Sales Symposium

Corrales, New Mexico — April 23, 2025—Ideum is bringing the Tasting Table and Wine Experience to the Wine Sales Symposium on May 14th, 2025. The Sales Symposium will take place at the Hyatt Regency Sonoma Wine Country in Santa Rosa, California. The event is focused on the best practices for wineries to grow their sales and profits, and visitors will have the opportunity to try out the Tasting Table in person. 

Revolutionize your tasting room with the Tasting Table 

The Tasting Table is a touchscreen table specifically designed for tasting rooms and wine bars. Bundled with interactive wine-tasting software, it allows participants to explore and taste wine through guided tasting tips and an interactive aroma wheel. Guests’ tasting notes are saved, allowing wineries to crowdsource the aromas and flavors guests taste in their wines. 

The Tasting Table is a revolutionary way to taste wine. It deepens the tasting experience, fosters conversation between guests, and adds an interactive element to a tasting room. All generations enjoy the table and it is a great tool to bring younger guests into the tasting room. A winemaker or sommelier can mediate the experience, or guests can interact at their own pace. 

The Tasting Table and Wine Experience are also great tools for boosting sales. Jennie Thornton, the wine educator at the New Mexico Wine Studio, shares that guests often buy 2-3 bottles of wine extra on top of what they are already purchasing when they interact with the Tasting Table installed in the New Mexico Wine Association’s tasting room in Albuquerque, NM. 

Try out the Tasting Table with Saini Vineyards

At the Wine Sales Symposium, visiting wineries can try out the Tasting Table and Wine Experience. Ideum will host tastings with wines from Saini Vineyards, a local Sonoma County winery. At the Symposium, visitors will experience what it’s like to interact with the table. We will also share more information about the Content Management System (CMS), which allows Tasting Table owners to create tastings with their wines and add background information about their winery.

Developed by exhibit design firm Ideum, the Tasting Table brings a unique visitor-centric interactive to the tasting room. Ideum has 25 years of experience in designing these types of interactives. They have worked with many of the major museums in the country, and have created custom experiences that center around taste for MSC Cruiseships, JCB Wines, and Starbucks. 

About Ideum

Ideum is a 25-year-old experience design firm based in Corrales, New Mexico. The firm has worked with museums and corporations worldwide to develop cutting-edge interactive exhibits. Ideum develops multitouch hardware, designs and fabricates custom exhibits, and develops interactive software. For more information, please visit www.sensorydining.com or contact Megan van Meer (megan.vanmeer@ideum.com)


Ideum Wine Sales Symposium Wine Tasting Tasting Table Technology Wine Experience Saini Vineyards

About

About Ideum

Ideum is a 25-year-old exhibit design firm that specializes in creating visitor-centric interactive experiences. We have our own product line of multitouch tables, and over the years, we have created a wide range of multi-sensory installations.  


Interactive Tasting Experiences

In 2024, we launched our newest product, the Tasting Table and Wine Experience. Our passion for food, wine, history, and culture intertwines this development. Professionally, Ideum has developed tasting experiences with Starbucks, JCB wines, MSC Cruise Lines, and others. Our work with museum clients has explored various cultural, historical, and scientific topics. Highlights from this creative work can be found in the Ideum portfolio.

From a personal perspective, wine tasting and viticulture are of deep interest. Our founder has grown various European grapes at high altitudes in Corrales, New Mexico, for the last decade. Collaborating with local winemakers, he has had a front-row seat to the growth of the burgeoning wine industry in New Mexico.


Tasting Table and Wine Experience

The Tasting Table and Wine Experience

The Tasting Table is a multitouch table specifically designed for wineries, tasting rooms, wine bars, and other venues. It comes bundled with software that facilitates an interactive wine-tasting experience. Together, they provide a new way to experience wine, demystifying and deepening the tasting experience.

Owners of the Wine Experience software have the ability to add their own wines and create custom interactive tasting experiences. They also have the ability to add their own branding and tell the story of their winery. Guest's tasting notes get collected and saved to the cloud, giving wineries the unique opportunity to review what guests taste in your wines. 


Interactive Wine Tasting Software

Contact Us

More information about the Tasting Table and Wine Experience can be found on our product page. Please reach out to our sales team (sales@ideum.com) for questions and purchasing information. 

Contact

Contact List

Title Name Email Phone Extension
Sales and Marketing Associate Megan van Meer megan.vanmeer@ideum.com 505-792-1110 7026

Location List

Locations Address State Country Zip Code
Ideum 2469 Corrales Road Building C, Corrales New Mexico United States of America 87048

List of Locations