Ashland, OR, United States of America, 97520
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Surviving a Family Business
A one-day conference, June 16th, 8:30 a.m. to 4:30 pm. at Shone Farm, Forestville (Sonoma County). http://survivingafamilybusiness.com/
I have worked with many family businesses, both in and out of the wine industry, and have seen the struggles that can result in the loss of the business or even more devastating the breaking up of a family. It’s for this reason that I am producing this one-day conference that will help your business and your family survive and thrive.
A family business presents challenges and opportunities for owners, family members and non-family employees. Compatibility and family relationships can create workplace dynamics that are not found in companies owned by stockholders or run by corporate teams; though creating and building functional teams of employees mixed with family members can be more challenging in family owned businesses. The “Surviving a Family Business” conference will provide insight on managing those workplace dynamics, and practical, real-world advice on managing family members, building intra-personal skills, and creating functional teams.
To give family owned businesses the survival tools they need, I have put together this full-day conference, featuring speakers who not only run family businesses, but are experts in helping others do it also.
Topics and speakers include:
Living The Dream: Running A Family Business
Vision/Strategic Plan (May the Force be With You)
Shared Collaboration & Shared Responsibility (Eenie, Meenie, Minie, Moe)
Perception Is Everything (Experience the Thrill of Victory & The Agony of Defeat)
People Skills (Yes… Siblings, Children & Parents are People, Too)
Who’s in the Club (In-laws vs. Out-laws)
Speakers – Max & Theresa McFarland – psychologists and educators, conducting workshops in the U.S. Europe and the Pacific Rim and owners of Mac’s Creek Winery, which they run with their sons.
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Negotiation & Conflict Resolution
The art of the win/win, rather than the win/lose
Creating functioning teams and real teamwork
Seeing family members for who they are today, not for who they used to be
Understanding the big picture and everyone’s place in it
Best choices for business, family and employees
Speaker – Terry Taylor, CEO of Global Genesis, a family owned and run company and psychologist working around the world with corporate clients and small businesses teaching the arts of negotiation and conflict resolution.
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Integrating & Retaining Employees & Family Members in Your Family Business
Establish Boundaries, Policies & Procedures
Define Roles & Expectations
Rewards for Family and Non-Family Employees
Promotion & Advancement
Speakers – A panel of highly respected speakers who work with a myriad of family business in a variety of industries including Barney Barnett and Jennifer Tincknell speaking to the topic of integrating family and non-family employees.
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For registration or more information go to http://survivingafamilybusiness.com/
Or you may call me at 707.953.1289 or email at info@survivingafamilybusiness.com
A tip of the glass from me to you!
About
Elizabeth Slater of In Short Direct Marketing is recognized throughout North America as speaker and trainer, increasing sales for wineries through staff training in sales, customer service and all avenues of direct marketing. In Short has works with individual wineries as well as winery associations throughout North America.
INCREASE WINE CLUB SALES & RETENTION: Do you have enough wine club members? Are you retaining them?
Elizabeth Slater, In Short Direct Marketing’s wine club expert, gives your staff the tools they need to make your wine club membership sales and retention soar. In addition to working with individual wineries, Elizabeth teaches wine club classes at both Sonoma State University and Santa Rosa Junior College.
Testimonials
”After a very interactive training with our team, our following month saw over a65% increasein wine club signup rates—our best month to date! Dutton Goldfield, Sonoma County
“…Elizabeth Slater’s guidance and training provided the perfect platform, helping us double our Wine Club signups in the last 3 months compared to last year. If you’re serious about improving your business, then give her a call...”
Franciscan Estates, Napa County
Other Seminars & Training
Staff and management training should be as integral a part of the operation of a successful winery as using the very best grapes and producing top notch wines. Yet, despite its iymportance, it is the component of business operations that is most easily and most often ignored. In fact, it is frequently not recognized as a component of successful business operations at all.
E (as she is known) presents seminars and workshops on a variety of marketing and sales subjects to wineries and winery associations throughout North America. She is a featured speaker at Wineries Unlimited and presents regularly at state and province conferences working across the US and Canada.
In Short was started as a direct marketing company in 1994 and added workshops and seminars to the mix in 1997. Elizabeth's dynamic and humorous speaking style has made her a popular and busy speaker both in and out of the wine industry.
"In Short Direct Marketing is an essential business tool." - Maureen Hendrikson, Patit Creek Cellars
Contact
Contact List
| Title | Name | Phone | Extension | |
|---|---|---|---|---|
| Founder | Elizabeth Slater | E@inshortmarketing.com | 707-836-8730 |
Location List
| Locations | Address | State | Country | Zip Code |
|---|---|---|---|---|
| In Short Direct Marketing | , Ashland | OR | United States of America | 97520 |
List of Locations
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