The Next Era of Wine Starts Here

Explore the ideas, strategies, and connections that will help shape your winery's next chapter

The wine industry is changing faster than ever. Consumer preferences are evolving. Markets are shifting. New technologies are transforming how wineries grow, produce, market, and sell their wines. 

The question isn't whether the industry is changing - it's how your winery will adapt.

Join thousands of winery & vineyard professionals on Thursday, December 3, in the heart of Sonoma County for the 14th Annual WIN Expo, where the conversations shaping wine's next era come together in one place.

Explore four conference tracks featuring practical education for winery leadership, sales & marketing, vineyard management, and winemaking. Discover innovative products and services from nearly 300 exhibitors, reconnect with colleagues, and gain fresh ideas you can put into practice immediately.

Whether you're looking to solve today's challenges or prepare for tomorrow's opportunities, WIN Expo is designed to help you navigate what's next.