Sonoma, CA, April 1, 2026 - Free Flow Wines today announced that Richard Bouwer has stepped down as Chief Executive Officer. The company’s Board of Directors has appointed Robert Perman as President and Chief Operating Officer, effective April 1, 2026.
Richard Bouwer has led Free Flow Wines since 2018, guiding the organization through growth, expansion, and meeting the milestone of over 2 million keg shipments across the US. The Board thanks him for his leadership and contributions to the company and wishes him continued success in his future endeavors.
Robert Perman brings 15 years of operations leadership, with a demonstrated ability to scale complex organizations, enhance production and supply chain performance, and maintain rigorous quality and safety standards. He previously served as Vice President of Operations.
“I am honored to take on the role of President and Chief Operating Officer and look forward to continuing to drive operational excellence and long-term growth for the company. Our commitment to our customers and partners remains as strong as ever.”
Free Flow Wines continues to prioritize delivering benefits to the wine industry while growing the presence of wine on tap. Our commitment to our customers and partners remains as strong as ever.
About Free Flow Wines
Free Flow Wines, the pioneer of premium wine on tap, aims to deliver the freshest, best tasting, most sustainable glass of wine. Free Flow’s keg leasing, filling and logistics have allowed the wine and hospitality industries to move to a greener, fresher, better way to serve wine by the glass. Founded in 2009, Free Flow has more than 260 wine brands in keg, from wineries throughout the world. Premium wines in Free Flow kegs are available at restaurants, hotels, retail stores, and sports and entertainment venues nationwide. Free Flow Wines is headquartered in Sonoma, California.

