Are you stuck in a rut looking for ways to grow your clubs? If you're looking to increase memberships, reduce churn and grow your club, here are 10 proven tips for success.

  1. Create a Subscribe and Save type program: Offer a subscription program so members can choose their delivery timeline and the wines they want. 
  2. Set up an Annual Fee Shipping-Included Club: Set up an Amazon Prime-type option for members to pay a set fee upfront for unlimited shipping. 
  3. Offer a Multi-Club Discount: Create an additional discount for members who belong to more than one club. 
  4. Reduce churn by allowing members to Customize club orders, choosing the wines they love. 
  5. Build Loyalty rewards: Reward long-time members with an additional discount or benefit after a minimum membership term. 
  6. Create a Membership referral program and reward members for introducing their friends and family.
  7. Offer set term or ongoing Gift clubs - perfect for holiday gifting. 
  8. Create Member-only exclusive wines for online or on-site purchase.
  9. Incentive membership with discounts on event tickets or tastings, offering members free or discounted rates.
  10. Offer flat-rate or discounted shipping for members on all orders.

Register for a private demo of Vines OS and learn how our clients have increased their clubs four-fold in as little as a quarter. 

Vines OS is a cloud-based, direct-to-consumer solution for the alcohol beverage industry, offering best-of-class POS, eCommece, Club and Reservations.

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