531 Jefferson St., Napa, CA, United States of America, 94559
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How to Attract Millennials (and Not Alienate Boomers in the Process)
Event Type: Webinar
Event Date: 06/08/2023
Are you tired of all the doom and gloom headlines? Join us in this positive webinar where we don’t just talk about why the wine industry is struggling…we give you ideas to do something about it! In a brief 45 minutes webinar, we’ll discuss generational motivations and the psychology currently at play in this unprecedented generational shift.
Then we’ll provide you with specific and concrete ideas on how you can tweak your businesses to appeal to today’s new curiosity seekers without risking the stability of your existing loyal fanbase.
Susan DeMatei will be joined by special guest Nadia Kinkade, the Director of DTC for Far Niente Wine Estates, to discuss how they tackle the challenge.
June 8 @ 11:00 am - 12:00 pm PDT
About
WineGlass Marketing is a full-service direct marketing agency for the wine and spirits industry.
We partner with our clients to elevate their digital marketing strategy and campaign implementation to grow and build strong, profitable consumer relationships.
We are experts in DTC marketing and the wine industry.
We are relationship-driven. We think of ourselves as an extension of your team.
Contact
Contact List
| Title | Name | Phone | Extension | |
|---|---|---|---|---|
| President | Susan DeMatei | susan@wineglassmarketing.com | 707-927-3334 | 205 |
Location List
| Locations | Address | State | Country | Zip Code |
|---|---|---|---|---|
| WineGlass Marketing | 531 Jefferson St., Napa | CA | United States of America | 94559 |
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