2023 WIN Expo - Conference Topics Survey

Conference plans have already begun for the 11th annual North Coast Wine Industry Expo (WIN Expo) and we'd like your feedback on topic ideas to ensure we're covering what's most important to you!

Please fill out the following survey to indicate your level of interest in the following Wine Industry Topics. You may skip any topics that are not relevant to your role and/or position.

Question Title

* 1. Winemaking & Production
(Please select topics you are interested in)

Processes that affect fermentation

New technology in the cellar

Finishing processes and products

Resources for flavor, bouquet, or color enhancement

Management of undesirable wine elements (i.e. smoke taint, brettanomyces, etc)

Other (please specify)

Question Title

* 2. Sales & Marketing
(Please select topics you are interested in)

Driving Traffic to the Tasting Room

DTC sales strategies

3 Tier Sales strategies

Incorporating AI into your sales and marketing

Events and other special consumer experiences

Marketing strategies related to digital platforms

Packaging Innovation

Wine Club Growth Strategy

Branding and brand refreshing

Public relations and working with the media and influencers of the industry

Trendy wines such as hot varietals

Wineries moving beyond the traditional wine product

Product positioning from value-forward to luxury

Other (please specify)

Question Title

* 3. Strategy & Leadership
(Please select topics you are interested in)

Grape and Bulk Market updates and predictions

Mergers & Acquisitions Updates and predictions

Staffing / HR related sessions

Crisis Management - Preparing for the challenges such as wildfires, droughts, etc.

Personnel-related topics including staff safety and training, support of team morale

Managing a remote workforce

Keeping key staff members

Impacts of banking and financial markets on the wine industry

Other (please specify)

Question Title

* 4. Vineyard & Growers
(Please select topics you are interested in)

Biodynamics and their related certifications

Regenerative farming and their related certifications

Advances in sustainability

Farming technology and equipment

Organic farming and their related certifications

Water management

Pest management resources

The impacts of climate change

Root stocks and other vine-related topics

2023 Harvest recap and forecast on the state of bulk and grape market for 2024

Other (please specify)

If you have a specific topic not listed here you would like us to consider, or you'd like to just provide additional feedback on what you do see, please do so here.

2023 WIN Expo - Conference Topics Survey

Question Title

* 1. Winemaking & Production(Please select topics you are interested in)

Question Title

* 2. Sales & Marketing(Please select topics you are interested in)

Question Title

* 3. Strategy & Leadership(Please select topics you are interested in)

Question Title

* 4. Vineyard & Growers(Please select topics you are interested in)

* 1. Winemaking & Production
(Please select topics you are interested in)

* 2. Sales & Marketing
(Please select topics you are interested in)

* 3. Strategy & Leadership
(Please select topics you are interested in)

* 4. Vineyard & Growers
(Please select topics you are interested in)