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AI in the Vineyard: Useful or Just Hype?
Two years ago, I wrote an article on AI in the vineyard for WBM. Feel free to read that article read more
Integrated Fulfillment: How Yandell Companies Delivers a Seamless Wine Supply Chain
The supply chain behind a bottle of wine is more intricate than most consumers realize. Between harvest and delivery, wineries juggle transportation, storage, labeling, compliance, and customer fulfil
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Build-a-Box Wine Clubs: Why Member Flexibility Drives Better Retention
For a long time, the standard wine club model was simple: you pick the wines, you set the price, members sign up and receive what you ship them. Curated. Chef's kiss. Non-negotiable.That model sti read more
When Does Custom Winery Equipment Actually Make Sense?
When wineries plan upgrades to their crush pad or cellar infrastructure, one of the most common questions we hear is whether it makes more sense to invest in standard equipment or a&nbs
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Wine ranks among the top 3 industries for online gifting — here's what that means for your brand
Online gifting is one of the fastest-growing ecommerce categories, and wine is right at the top.The truth is, the brands winning in this space aren't just riding the trend. They're building de
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Why Choose a Square Tank Rather Than a Round Tank?
For decades, cylindrical tanks have dominated winery cellars. But as producers look for smarter ways to maximize space, control costs, and improve wine quality, alternative tank designs are entering t
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The Wine Industry Slump Is Real. The Opportunity Is, Too
Traditional demand for wine has softened, buyers are pickier, and “default growth” is basically gone. Meanwhile, the consumer mindset has changed dramatically—wellness, moderation, a read more
Preparing Irrigation for the Season Ahead
Bloom signals more than color in the field. It marks the transition into one of the most critical irrigation periods of the year.As crops move from dormancy into active growth, water demand begins to
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vineyard wine irrigation automation irrigation management preseason
How to Figure Out Where Precision Irrigation Automation Will Make the Biggest Difference
More and more farms are standardizing their use of Lumo across their entire operation. We’ve seen growers expand fro
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