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Wine Industry Sales Symposium Recap
The wine marketplace continues its post-pandemic shifts. By Laurie WachterThe August 24 Wine Industry Sales Symposium consisted of four sessions covering the value of DTC and sales data in boosti read more
WISS Wine Industry Sales Symposium marketing strategies corporate gifting DTC sales data
Optimizing Your Platforms for Mobile Marketing
At long last, people are slowly returning to offices, venturing to travel and dining at restaurants again. While not everybody may be ready to take these steps two years into the global pandemic, ther read more
SMS Wine Marketers Wanted: The Rise of a New Skill Set
The Race is On to Hire SMS Wine MarketersThere have been a lot of doom-and-gloom headlines about the state of conventional DTC marketing. Some declare that "marketers face an existential crisis."The r read more
Why You Need a MultiChannel Marketing Strategy
We live in an era of gadgets. Research shows that 94% of people have their cellphone within arms reach at all times, consumers are shopping on tablets while watching television, and more email is open read more
QR4Wine Partners with Labeltronix to Provide QR Codes
Orange, CA – Labeltronix announces a new partnership with QR4Wine to provide QR codes for Labeltronix’ wine label customers. “We’ve been watching the trends with QR codes for s read more
