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Wine in Keg Sales on the Rise: Tap into the Momentum
Keg Shipments Are Trending Up. Are You Tapping In?We’re seeing a strong uptick in keg shipments April-June, and the wineries leaning into their wine on tap programs are driving that growth. The read more
Shared Marketing, Shared Success: The $100 Winery Marketing Tool
Picture this: 20 wineries each contribute $100 and collectively receive a sophisticated marketing tool that works 24/7 for years to come, referring business to each other, marketing their area, and cr read more
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Doing More with Less: Smarter Winery Operations in a Downturn
Even when market challenges loom, the grapes keep growing - compelling wineries to adapt and operate smarter. I’ve spent two decades in the wine industry, and in recent months I’ve felt a read more
Is Your Winery Website Actually Selling? 7 Proven Ways to Boost Sales and Conversions
Stunning homepage photography. A poetic paragraph about the vineyard. Elegant design.But then… nothing happens. No shop activity. No wine club signups. No urgency to buy. No navigation to guide
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Wine Club Fatigue Is Real: How to Reignite Member Engagement in 2025
Are Your Wine Club Members Ghosting You? Here's WhyYour wine club members are breaking up with you, but they're not telling you why. They're just... disappearing.The numbers are stark: Sil
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Oregon SB 916: Unemployment Benefits for Striking Workers? What Oregon’s New Law Means for Winery and Vineyard Employers
If you employ full-time staff, seasonal crews, or part-time help in Oregon’s wine industry, there’s a new law that could change how you approach labor planning and workplace disputes&mdash
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Unlock Sales with Real-Time Inventory Visibility
The Missing Link Between Production and SalesWhen you’re involved with wine inventory and sales, a few nagging questions can keep you up at night… "Did we get our excise tax payment right
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Local SEO That Works: How Wineries Can Use Simple SEO To Get More Tasting Room Traffic
How Wineries Can Use Simple SEO To Get More Tasting Room TrafficYou need more people in your tasting room. You don’t have more money to spend on ads, and they’re not working as well as the read more
10 Inspiring Ways to Sell More Wine DTC TODAY
Perspective is Everything: Are You Waiting or Winning?There are two ways to look at today’s tasting room traffic rollercoaster:You can dwell on empty seats, tight budgets, and yesterday’s read more
Paraduxx Winery Unveils New Hospitality Expansion for Summer 2025
The Paraduxx Winery hospitality expansion and renovation project encompassed the addition of a VIP tasting room, a full commercial kitchen, guest restroom facilities and office space for winery staff. read more
