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2026 State of the Market: Wine on Tap Momentum Continues
Growth & CollaborationFFW takes a collaborative, partnership-driven approach with our winery partners. In 2025, we participated in more than 20 industry events, helping educate teams, support sales ef
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Kegs vs Bottles Pour Off
Wine on tap systems come in all shapes and sizes. Most commonly, we see these systems starting with four taps. This video demonstrates the waste reduction potential of... read more
Why Now Is the Time to Rethink Packaging
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Glass bottle prices are rising, supply chains remain unpredictable, and tariffs continue to add pressure. For many wineries, these challenges are prompting a fresh look at packaging. Wine on tap in re
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Wine in Keg Sales on the Rise: Tap into the Momentum
Keg Shipments Are Trending Up. Are You Tapping In?We’re seeing a strong uptick in keg shipments April-June, and the wineries leaning into their wine on tap programs are driving that growth. The read more
San Francisco Giants Announce Giants Wine Club, Presented by Sonoma County Winegrowers
First-ever MLB wine club features a diverse selection of wines, further solidifying the Giants’ connection to wine country The San Francisco Giants today announced the Giants Wine Club in p read more
Free Flow Wines Announces 25 New Winners at 12th Annual KEGGY Awards During Earth Month
Sonoma, CA, April 22, 2025 – Free Flow Wines announced the winners of the 12th annual KEGGY Awards, honoring wine on tap leaders for their extraordinary environmental impact and commitment to su
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Support the CHEERS Act + Help Boost the Hospitality Industry
We all love a good tax deduction, and the CHEERS Act brings just that - helping the hospitality and wine industries thrive while promoting sustainability. Just because the election is over doesn&rsquo
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Learn All About the Benefits of Wine on Tap from Reusable Steel Kegs
Come by the Free Flow booth 227 at the WIN Expo on December 5, to learn all about the benefits read more
Positive Keg Growth
As you know, wine on tap offers many benefits including profitability, efficiency, quality, and sustainability. With more establishments recognizing these advantages, there has been an uptick in keg s
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Free Flow Wines Announces 7 Winners at the 11th Annual KEGGY Awards
Wine on tap programs nationwide are recognized for collectively saving more than 38 million bottles from the landfill with the use of reusable steel kegs to support their wine on tap programs. So
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