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NIL Matters: Do You Know Your Rights?
As the newly crowned NCAA basketball national champions make their media rounds, you might think that NIL is just about athletes getting paid to play. But NIL is a legal concept that encompasses an in
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BeOnePassion Taps LibDib for Distribution Expansion Across Four U.S. Markets
Michigan-based boutique wine brand brings its signature Gewürztraminer and curated tasting experiences to Illinois, DC, Maryland, and CaliforniaTraverse City, MI and SAN JOSE, CA — April 9,
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Gewürztraminer wine three-tier distribution distribution craft wine
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LinkedIn Is the Wine Industry’s Quiet Trade Show. Is Your Winery Showing Up?
In the wine business, presence matters. We show up for tastings, walk vineyards, meet buyers, pour samples, and have informed conversations. We know relationships are built through visibility, consist
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Film & TV Placements: The Untapped Marketing Channel Wineries Are Missing
For most wineries, marketing still follows a familiar path: email campaigns, wine clubs, tasting room experiences, and social media. These channels continue to drive direct-to-consumer sales, but they
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"Buy Now” Shouldn't Mean “Bye, Bye”
We live in a world where distributed brands have to do real work to help customers find the best and right place to buy, wherever they are. The old answer was the “retailer locator”: a sad
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Sonoma County Clarifies Use of the Type 93 Estate Tasting Event Permit
Assembly Bill 720 created a new Estate Tasting Event Permit (Type 93) that allows Type 02 wineries to exercise their tasting room privileges at properties they own or control, whether adjacent to the
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Why Wait to Automate? A Wine Industry Mystery
Imagine your VP of Sales announcing they’ve ditched CRM for a Rolodex. Or your finance director saying Excel is too modern, so they’re switching to chalkboard. And yet, here we are &m
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Why Visual Content Is No Longer Optional for Wineries
Your next customer will see your winery before they ever taste your wine. They'll see it on Instagram while planning a weekend trip. They'll see it on your website while deciding whether to bo
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Why Influencers Are Suddenly Working for Wine (And What Most Wineries Miss)
Wine Ignored Influencers. Now It Needs Them.The wine industry once mocked influencers.Now, even Forbes is saying we may need them.As wine faces declining consumption and changing buyer behavior, the v
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Kovalus Is Hiring for 2026
Kovalus is hiring for 2026! We’re a global company that believes good work starts with taking care of our people—through a strong benefits package, meaningful time off, and teams that valu read more
