Announcing RFV: New Insights into Distributor Depletion Data

The wizard behind the curtain.That has always been the image that comes to mind when I ask wine people about data from their distributors.We’ve made headway on pulling back the curtain on distri read more

Depletion Distribution

Commerce7 Launches New “Data Drop” Series, Making Advanced DTC Insights More Accessible Than Ever

Commerce7 today announced the launch of Data Drops, a new ongoing series read more

Data Drop Wine Club DTC

Here’s How the Future of Wine Looks

The future of wine looks different than many wineries see it today.Maybe, like many wineries today, your winery sees your DTC business in a separate silo than your wholesale business.There are lots of read more

How to Finish the Year Strong with Wine DTC

Gifters!Let’s talk about this segment of your DTC database, who purchase wine as gifts for others — including family, friends, co-workers, colleagues and clients.Gifters “gift” read more

Gifters Wine DTC

6 Ways to Make Money in DTC by Using Your Wholesale Depletion Data

Let me peel back the curtain a moment, and share with you the two topics that have interested this wine + data audience the most over the past month or so.How to make money by using your data ( read more

Wholesale Is the Uncomfortable Truth on Every Winery's Mind

Take a guess!What catches the eye of the smartest consultants working in the wine industry today?Here are a few hints.It wasn't DTC. (From what the consultants see at the wineries they work with, read more

Wholesale

The Secret Weapon for Your Wine Social Media Content?

Not gonna lie. I’d never thought about it in quite that way.But when I got to talking with a friend this week about his work building social media content at a well-known winery, I wondered why read more

Social Media DTC Data

Enolytics Now Integrates with OrderPort: Announcing Our Latest Partnership

Enolytics is very happy to announce our latest DTC integration, with read more

OrderPort DTC integration

Finally, a DTC Action Plan You Can Sink Your Teeth into

"Enough with the hand-wringing already."That's the thought that came to mind last week, when Michelle and I demo'd the software to a new potential customer. We were using her own DTC data to s read more

What We Know So Far...

You may have seen that we opened the doors a few weeks ago to wineries who would like to sign up for ENO Insights, our free offering that helps wineries “dip their toe” into visualizing th read more

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