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Leeann Froese Wins Master Marketer Award at BC Wine Industry Insight Conference
Leeann Froese, co-owner of Town Hall Brands, has been honoured with the ‘Master Marketer Award’ at the annual BC Wine Industry Insight Conference hosted by Wine Growers BC in Penticton, BC
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Noted Wine Authority Karen MacNeil and RedChirp Collaborate to Help Wineries Promote Share & Pair Sundays, by the Come Over October Team
February 20th, 2025 — Wineries seeking innovative ways to engage wine lovers and drive DTC sales this spring now have a powerful new tool at their disposal. RedChirp, the wine industry&rsqu
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Share & Pair Sundays Come Over October Text Message Marketing
Master Winery eCommerce Success: Your Ultimate SEO Checklist to Boost Sales
While winery eCommerce has been around for a while, many wineries did not fully embrace this direct-to-consumer (DTC) channel until they were forced to during the pandemic. Some wineries have adapted
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Corksy Sell More Wine SEO Marketing eCommerce Online Sales Website
Jennifer “JB” Kelley Named Honorary Chief Judge for 2024 Sunset International Wine Competition
April 18, 2024 (Santa Rosa, Calif.) – Jennifer “JB” Kelly, President of Sales and Marketing for Luxury Wine Partners in San Rafael, Calif., has been named Honorary Chief Judge f
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Creating a Culture of Collaboration
“Tasting Room Traffic is Down” or “Ecommerce Lowest Since 2019” or “Wine Club Attrition at All Time High” – these are not subject lines we’re unfamiliar
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7 Ways to Steal Market Share Without Lowering Your Price
Pulling the lower-the-price lever to gain market share in a highly competitive category such as adult beverages is tempting. But it is not a good idea for all of the following reasons:Erodes profit ma
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Policy Perspectives: Shutdown Postponed & WineAmerica Fall Retreat
Shutdown PostponedA few days before the November 17 deadline, the House passed a two-step Continuing Resolution that was accepted by the Senate and signed by the President, averting a government shutd read more
2023 Harvest Challenge Wine Competition Announces Winners
Lula Cellars 2020 Rescue Block Pinot Noir Takes Top HonorsNovember 17, 2023 — Winners have been announced in the 2023 Harvest Challenge Wine Competition. After two spirited days of judging,
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Only 6 Days Left to Register!
2023 Wine Industry Sales Symposium Next Week !The conference will take an in-depth look at how the wine category is performing, what the key indicators could mean for sales in the future, and will tou read more
Wine Sales DTC 3Tier Wine Packaging Wine Marketing Consumer Data Tasting Room Sales Trends
Wine Sales Trends & Predictions, Adapting Your Media Strategy,and Tactics for Engaging New Wine Enthusiasts
The Wine Industry Sales Symposium is an in-person conference focused on delivering insights, advice and predictions from industry experts to wineries looking to grow sales and/or profits.This year' read more
