
Partnership expands access to KOVAL’s organic, grain-to-bottle spirits while providing favorable economics and dedicated market support through LibDib Gold
SAN JOSE, CA and CHICAGO, IL — September 3, 2026 — KOVAL Distillery, the pioneering independent Chicago craft distillery known for its organic, grain-to-bottle spirits, has appointed LibDib as its California distributor. The partnership brings KOVAL’s distinctive portfolio and sustainability-led story to LibDib’s statewide network of restaurants, bars and retailers, backed by a flexible distribution model designed to support profitable, long-term growth.
Founded in 2008 as the first distillery within Chicago city limits since the mid-1800s, KOVAL helped usher in a new era of craft distilling in Illinois. Today, the company is the largest 100% woman-owned, independent organic craft distillery in the United States, with distribution in more than 40 export markets. Every KOVAL spirit is made from scratch in Chicago using only the “heart cut”—the cleanest, brightest portion of the distillate—to create the distillery’s signature grain-forward style.
“California is an important market for KOVAL, and we wanted a distributor that understands both the character of our portfolio and the realities of building an independent brand,” said Sonat Birnecker Hart, co-founder and owner of KOVAL Distillery. “LibDib gives us a strong combination of statewide market access, great margins and hands-on support.”
KOVAL joins LibDib through LibDib Gold, the distributor’s highest-touch service level for emerging and established brands seeking active market support. Gold provides KOVAL with LibDib’s most favorable 14% distributor markup structure, helping protect brand margins, along with a dedicated portfolio manager who assists with market planning, account development and ongoing business growth. The program also supports chain authorization, inventory and warehousing needs, samples, and flexible inbound logistics.
The initial California portfolio will spotlight KOVAL’s core expressions, including Single Barrel Bourbon, made with a distinctive mash bill of 51% corn and 49% millet; Single Barrel Rye, crafted from 100% organic rye; Dry Gin, featuring 13 signature botanicals; and Cranberry Gin Liqueur, an all-natural, bittersweet alternative for spritzes and aperitif-style cocktails. The partnership creates a platform for select releases from Thresh & Winnow, KOVAL’s ultra-premium collection of limited, organic whiskeys and gins.
“KOVAL represents exactly the kind of producer California buyers are looking for: authentic, independent, environmentally forward and uncompromising about quality,” said Cheryl Murphy Durzy, founder and CEO of LibDib. “Sonat, Robert and the KOVAL team have built a remarkable distillery with a compelling portfolio and a story that resonates from the back bar to the consumer.”
KOVAL sources organic grains directly from Midwest farmers and emphasizes traceability from field to bottle. Its flagship bourbon incorporates millet, a regenerative rotation crop that supports soil health, while its production approach and independently owned structure distinguish the brand in a crowded spirits marketplace.
About KOVAL Distillery
Established in Chicago in 2008, KOVAL Distillery was the city’s first distillery since the mid-1800s. The independent, 100% woman-owned distillery produces premium organic whiskey, gin and specialty spirits from scratch using locally sourced Midwest grains and a heart-cut distillation philosophy. KOVAL’s award-winning spirits are available across the United States and in more than 40 international markets. For more information, visit koval-distillery.com.
About LibDib
LibDib is a licensed technology-enabled alcohol distributor that provides emerging and established wine and spirits brands with a modern path to market. Through its multi-state platform, logistics capabilities and buyer network, LibDib helps makers manage distribution, build account relationships and grow their businesses with greater flexibility and transparency. Learn more at libdib.com.

Alcohol brands spend a lot of time and money getting products onto a shelf, wine list or back bar. Losing that placement can cost much more than a missed case.
Consider a fairly typical independent account win:
Three sales visits each valued at $100 to $150 in loaded sales cost for a total of $300 to $450
Samples: $50 to $100 each account
Follow-up, order coordination and administration: $50 to $100 for each account
Given the above list, a brand can easily invest $400 to $650 just to earn one placement! That’s before accounting for travel, tastings, promotions or the cost of generating the original lead.
Then there is the value of the account itself: A placement buying three $150 FOB cases per month represents $5,400 in annual supplier revenue. At five cases per month, it is $9,000. Keep that account for three years and the potential revenue can reach $27,000. That makes protecting placements incredibly important.
Why Good Placements Disappear
A lost placement does not always mean consumers stopped buying the product.
Sometimes:
Inventory can be out of stock when the buyer needs it. Replenishment delays can turn a temporary inventory issue into a permanent replacement on the shelf.
Distributor sales incentives work against an existing placement. A rep may be paid to place another supplier's product, creating an economic incentive to replace a brand that is already in the account.
Portfolio priorities change. As distributor portfolios become larger, smaller brands compete for limited sales attention. Less attention can lead to lower velocity, which can eventually lead to SKU rationalization or a lost placement.
Sometimes (especially lately) the distribution system itself changes. Distributor transitions and consolidation disrupt ordering, inventory and account relationships. Recent industry reporting has documented smaller brands falling through the cracks during these transitions.
The Real Cost of Losing One Account
For a brand with a $150 FOB case:
Monthly Volume
Annual Supplier Revenue
1 case
$1,800
3 cases
$5,400
5 cases
$9,000
10 cases
$18,000
Losing a five-case-per-month placement does not just mean losing the next $750 order. It can mean losing a $9,000 annual account, the $400 to $650 originally spent winning it, and the additional time and expense required to replace it.
Distribution Should Help Protect the Placement
At LibDib, we believe earning the placement is only half the job. Keeping it matters just as much. Our model gives makers visibility into their placements and depletion activity through LibSights, so sales teams can identify accounts that need attention and opportunities for growth.
Maker sales teams work directly with their customers and enter orders directly into the LibDib platform. Our demand-driven logistics model is designed to fulfill the orders those teams generate without requiring the account to compete for the attention of a traditional route salesperson.
Because the most expensive case a brand loses may be the one that costs them the account.
Protect Your Placements
Our Maker team can help you set up a distribution strategy that protects what you’ve worked so hard to create. Reach out to us today at makers@libdib.com to see what works for you.
Across the beverage alcohol industry, distributors are increasing margins, often by 4% to 5%. Alcohol sales are down, trucks aren’t full, and fulfillment costs continue to rise.
Traditional distributors have to make up those costs somewhere, and too often, Makers are left absorbing the increase. LibDib has a different approach.
Predictable Margins at Every Stage of Growth
LibDib will not raise our mark-up to Buyers. Instead, our margins remain transparent and tied to the membership level each Maker selects:
LibDib Access: 20% - For Makers ready to launch and grow.
LibDib Silver: 15% - For Makers building consistent sales.
LibDib Gold: 14% - For Makers ready to scale into chains.
Each brand decides which membership best fits its business. Makers can also change levels as their needs evolve. Nothing is permanently locked in, giving brands the flexibility to adjust their distribution strategy as sales, priorities, and opportunities change.
More Control Over Logistics Costs
Rising logistics costs are also affecting everyone, but we believe Makers should remain in control of how those costs are managed.
Rather than unilaterally increasing margins, LibDib allows Makers to decide whether to adjust their product pricing or absorb the membership charge. That choice belongs to the Maker, not the distributor.
Distribution That Flexes With Your Business
Every Maker’s path is different. Some brands are just entering the market, others are generating consistent sales, and some are preparing for major chain expansion. LibDib’s membership model gives each Maker a clear option for where they are today—and the flexibility to change as their business grows.
In an industry where distributor costs and margins continue to rise, LibDib remains committed to transparent pricing, lower costs, and more control for Makers.
Built for Makers Ready to Scale Into Chains
When a brand is ready to scale into chains, we provide support for that as well, understanding that while chain business can create significant growth, it also comes with greater operational demands. Retail partners expect reliable inventory, accurate pricing, fast fulfillment, and consistent execution across every location.
LibDib Gold is designed to help Makers meet those expectations while keeping more of every sale. With LibDib’s low mark-up at 14%, Gold gives chain-ready brands the infrastructure and support they need to pursue larger opportunities without sacrificing an unnecessarily high percentage of their revenue.
Flexible distribution for today’s market
Regardless of your long-term plans, we can provide you with support that works for your business. We are direct with our model and at all times we center Makers in our decisions as a distributor. That’s how we were built and how we’ll always be. So, if you’re looking for a distributor partner who can truly help you plan for this new era, reach out to our team at makers@libdib.com and let’s plan a distribution approach that works for you.

Traditional distribution was built around sales territories, delivery routes and large volumes moving through a fixed network. While that model works well for many brands and accounts, the industry is changing.
Routes are getting larger. Sales representatives are covering more accounts. Buyers are seeing their distributor representatives less frequently. Smaller brands don't have the volume to receive the same level of attention as the largest suppliers.
Enter LibDib and a model that isn’t dependent on whether a Buyer fits neatly onto a traditional sales or delivery route.
With LibDib, licensed Buyers discover products, view brand information and place orders online at any time. They don't need to wait for a sales representative to visit or for their next scheduled sales call. If a Buyer wants a product, we make it easy for them to buy it. Then we get the products where they need to go.
We built LibDib differently because we believed that with the right combination of logistics, technology, service, and distribution could work better for more brands, more Buyers and more markets.
Better Inbound Logistics Means Getting Product Into the Market Faster
Great distribution doesn't start when a Buyer places an order. It starts with making sure the inventory is actually there when Buyers want it.
That's why we've built our inbound logistics differently.
LibDib does not rely on consolidators to move Maker inventory into our warehouses. Instead of waiting for enough products to accumulate to fill a truck, Makers ship directly into our network. In most cases, we can get products from virtually anywhere in the U.S. to our warehouses in approximately 5–7 days.
Can that cost a little more in freight? Sometimes. But once you factor in our lower margins and other cost-savings, it balances out.
And the more important question is: what is the cost of not having your product in stock?
We regularly hear from smaller brands that product moving through consolidation networks can take 4 weeks or longer to reach a wholesaler's warehouse as the consolidator waits to build an efficient truckload.
For an emerging brand, that's a long time. Too long.
If your product goes out of stock at the distributor while a Buyer is waiting for inventory to arrive, the cost can be much greater than the freight savings.
A Buyer with an empty shelf, menu placement, or display isn't necessarily going to wait six weeks. They may replace your product with something that's available now. Meanwhile, your inventory may be sitting at a consolidation warehouse waiting to move.
Saving a few dollars on shipping doesn't mean much if it costs you the placement.
At LibDib, we prioritize getting inventory into our warehouses quickly so you keep products available. Buyers get what they ordered. It's part of our broader philosophy: distribution should be built around demand, not around waiting for the next full truck or scheduled route.
Flexible Logistics All the Way to the Buyer
That same philosophy applies to outbound delivery.
Our flexible logistics network allows us to efficiently service Buyers throughout our markets, including accounts in areas that can be difficult or expensive to reach through traditional delivery routes.
We don’t wait for an account to fit onto a bi-weekly or monthly route before we can service it. When there's demand, our job is to get the product there. In today’s market this is really important. As large distributors update their models and attempt to save costs, they are cutting or limiting routes. This means a Buyer could wait a really long time to receive a product.
In many cases, LibDib gets products to Buyers as fast as, or faster than, traditional distribution.
More Visibility and Control for Makers
For Makers, our approach provides something equally important: visibility. We believe the relationship between a Maker and a Buyer should remain yours. LibDib provides the licensed distribution, logistics and infrastructure that makes that relationship work.
Makers can see orders, sales and Buyer activity online at any time of day or night. You can stay connected to the relationships you’re building in the market.
What Does Distribution Through LibDib Provide?
Licensed, compliant distribution across our operational markets
24/7 online ordering for licensed Buyers
Broad account coverage that isn't dependent on a weekly sales route
Direct inbound shipping designed to get inventory into our warehouses quickly
Approximately 5–7 day inbound transit from most locations in the U.S.
Less risk of inventory sitting for weeks waiting for freight consolidation
Fast, flexible outbound logistics, including service to harder-to-reach Buyers
A simple and convenient Buyer experience
Visibility into orders, sales and Buyer activity
Greater control of Maker and Buyer relationships
Distribution Built Differently
LibDib was created to expand access to the three-tier system, and that mission remains at the heart of what we do. But access is only valuable when there is great distribution behind it.
Sometimes the lowest freight cost isn't the lowest cost of doing business.
For a growing brand, staying in stock, protecting placements and being ready when a Buyer wants to reorder can be far more valuable than waiting weeks to save a few dollars on shipping.
That's LibDib: broader access, faster inventory movement, flexible logistics and technology that connects Makers and Buyers.
If you’re having distribution route issues or need a new route to market, reach out to us. Our Maker team is ready to help at makers@libdib.com. Or take the leap and sign up online now.

Award-winning Iowa whiskey is now available to licensed buyers in California, Colorado, Florida, Illinois, and New York through LibDib’s wholesale distribution platform.
Swisher, IA and San Jose, CA, August 3, 2026 — LibDib, the technology-powered wholesale distribution platform and Cedar Ridge Distillery today announced that the distillery has expanded distribution through LibDib in the states of California, Colorado, Florida, Illinois, and New York. Licensed on- and off-premise buyers can now conveniently order Cedar Ridge’s acclaimed portfolio of premium whiskeys through LibDib, making it easier than ever to bring one of America’s most celebrated craft distilleries to shelves and back bars across five key markets.
“As more buyers look to discover distinctive craft spirits with compelling stories, Cedar Ridge stands out for both its exceptional whiskey and its deep agricultural roots,” said Cheryl Durzy, Founder and CEO of LibDib. “Their whiskeys are consistently named best in class and we’re excited to bring their incredible products to buyers.”
Cedar Ridge produces exceptional Midwest whiskey from America’s beloved grain belt. Featuring coveted expressions, including its award-winning American Single Malt Whiskey and Iowa Straight Bourbon, Cedar Ridge utilizes the best Iowa corn and always quality grains. Their craftsmanship is a true reflection of Iowa’s mentality and they do the best with what nature gives them while maintaining minimal waste.
“As the beverage industry evolves, we are always looking for efficient ways to connect with our customers and grow the Cedar Ridge brand,” said Jamie Siefken, President of Cedar Ridge Distillery. “While we’ve started establishing our presence in these states over the last few years, LibDib makes our whiskey significantly more accessible to everyone who has been looking for us. This partnership gives us the perfect platform to deepen our distribution and ensure our products are right where our fans want them.”
To Purchase
Buyers simply sign up online at LibDib.com, create a free account and can purchase Cedar Ridge from their personalized LibDib brandpage .
About Cedar Ridge Distillery
In 2005, Jeff and Laurie Quint founded Cedar Ridge Distillery because they believed it was time for Iowa–the number one corn-producing state in the U.S.–to share its homegrown bourbon whiskey with the world. Today, as Iowa’s first and oldest distillery, Cedar Ridge Distillery provides premium Midwest whiskey from America’s grain belt. By managing every step of the production process, the distillery honors its agricultural roots while allowing the natural Midwestern climate to be the ultimate guide in the barrel-aging process. Influenced by its unique winemaking heritage and an unwavering commitment to quality, Cedar Ridge consistently produces a highly acclaimed portfolio of award-winning whiskeys. From their signature Iowa Bourbons to the pioneering QuintEssential American Single Malt Whiskey, Cedar Ridge is dedicated to showcasing the authentic, rich character of the Midwest in every bottle. To learn more, visit CedarRidgeDistillery.com or follow along on social media at @CedarRidgeIowa.
About LibDib
LibDib, LLC is a licensed wholesale alcohol distributor and technology innovator, offering a compliant three-tier distribution platform for wine and spirits makers of all sizes. LibDib simplifies the buying and selling experience. Learn more at LibDib.com .

One of the things we're most proud of at LibDib is the trust we've earned with national and regional chain retailers. Today, LibDib services hundreds of products across chain accounts in our distribution markets, helping Makers reach some of the industry's most influential buyers.
Chain business is one of the most exciting growth opportunities for a brand—but it's also one of the most demanding.
That's why all chain business at LibDib requires a Gold Membership.
What Makes Chains Different?
Chains operate differently than independent retailers and restaurants. Buyers expect a higher level of service, consistent inventory availability, fast fulfillment, accurate pricing, and flawless execution.
When a buyer authorizes a product, they're trusting that it will be available when stores need it. If a product is consistently out of stock or deliveries are delayed, that trust is quickly lost—not only in the product, but in the supplier and distributor as well.
Our goal isn't simply to secure a chain authorization. It's to help you succeed once you have it.
Why Gold?
Over the years, we've learned what it takes to successfully support chain accounts.
Gold Membership gives us the tools and resources needed to provide the level of service chain buyers expect, including:
1–2 day shipping to help keep shelves stocked.
Inventory planning to support ongoing demand.
A dedicated Portfolio Manager to coordinate chain opportunities and support your growth.
Increased visibility across the LibDib platform.
Management of retailer-specific ordering platforms, pricing grids, compliance requirements, payments, and ongoing account administration.
Priority operational support for chain programs.
Better Economics for Growing Brands
Gold Membership doesn't just provide additional services—it also reduces your cost of doing business.
Gold members receive:
A reduced 14% markup, compared to 20%.
Discounted LibShip shipping rates.
Access to premium operational support and account management.
Enhanced visibility and growth opportunities throughout the platform.
For many Makers, the savings from the reduced markup and shipping discounts help offset a significant portion of the Gold Membership investment.
Chain Success Requires Commitment
Chain business is a long-term investment. Unlike independent accounts, chain retailers rarely move quickly. It's not uncommon for several months to pass between an authorization and the first purchase order.
That doesn't mean nothing is happening.
Behind the scenes, there is significant work required to prepare for a successful launch. Products must be set up in retailer systems, pricing and promotional programs finalized, quantity discounts established, item data verified, and marketing plans developed. Tastings, store support, and other activation activities are often planned before the first cases ever ship.
This preparation is essential. Taking the time to properly launch a product gives it the best opportunity to succeed once it reaches store shelves. At LibDib, we partner with our Makers throughout this process to help ensure every chain authorization has the strongest possible foundation for long-term success.
Our Commitment
At LibDib, we don't measure success by a Maker securing a chain authorizations. We measure success by what happens after.
Success means products staying on shelves, buyers reordering, and brands expanding into additional locations.
That's why our chain program at LibDib is supported through dedicated Portfolio Managers with the Gold Membership. It gives us the ability to provide the inventory, fulfillment speed, operational expertise, and dedicated account management needed to meet the expectations of today's chain buyers.
When you're ready to grow your brand with chain retailers, we're ready to help you do it the right way.

Historic, premium spirits are now available to licensed restaurants, bars, retailers, and bottle shops throughout California via LibDib’s wholesale distribution platform.
San Jose, CA, July 20, 2026 — LibDib, the technology-powered wholesale distribution platform transforming beverage alcohol sales, today announced that the acclaimed CASA 1921 portfolio is now available throughout California. Licensed on- and off-premise buyers can now order the brand’s award-winning tequila, artisanal mezcal, and signature tequila cream directly through LibDib.
“California buyers are continually looking for authentic, premium spirits that stand out on the shelf and behind the bar,” said Cheryl Durzy, Founder and CEO of LibDib. “CASA 1921 combines a remarkable story with exceptional quality and an award-winning portfolio that offers something unique for retailers, restaurants, and cocktail programs across the state.”
Founded by a group of tequila enthusiasts during one of Mexico’s most challenging economic periods, CASA 1921 was built on a simple philosophy: if Mexico needed to export tequila to survive, it should export exceptional tequila. Today, the brand continues that mission with a portfolio rooted in heritage, craftsmanship, and authentic Mexican tradition.
Named in honor of the end of the Mexican Revolution, CASA 1921, the inspiration for the brand traces back to Hacienda La Colorada in the Highlands of Jalisco, where the discovery of a hidden cellar uncovered decades-old bottles of remarkably preserved tequila. Their distinctive bottle design and commitment to exceptional quality continue to define the brand today.
CASA 1921 products now available through LibDib include:
Maria Bonita Artisanal Mezcal - A Platinum Medal winner for three consecutive years, including a Double Gold Medal at the San Francisco World Spirits Competition, Maria Bonita Artisanal Mezcal celebrates Mexican culture through both craftsmanship and storytelling. Its award-winning profile evokes fresh herbaceous aromas with hints of citrus and light smokiness. It is a mezcal with an ensemble of the Salmiana and Cupreata agave varieties that is very balanced with a complex and harmonious flavor to the palate. Bartenders and retailers love this product as it’s an authentic premium mezcal with exceptional character and a compelling heritage that resonates with consumers.
1921 Tequila Cream - The first tequila cream introduced to the market, 1921 Tequila Cream offers a distinctive alternative to traditional cream liqueurs. Its silky texture has moderate sweetness with the presence of notes of blanco tequila, coffee, vanilla, cinnamon, nuts and chocolate It makes it perfect for after-dinner cocktails, dessert menus, or creative beverages.
1921 Tequila Blanco - Made with 100% Blue Weber agave from the Highlands of Jalisco, this award-winning tequila has a bright, crystal-clear appearance with silver highlights and aromas of cooked agave, fresh herbs, and citrus. Crafted to showcase the pure expression of agave, 1921 Tequila Blanco delivers fresh citrus notes, subtle sweetness, and a clean, approachable finish. Its versatility makes it equally at home in elevated margaritas, premium cocktails, or enjoyed neat.
1921 Tequila Reposado - The 1921 Reposado Tequila is made with 100% agave and impresses from the first taste. This sophisticated tequila offers a smooth fruity flavor with moderate sweetness and a delicate aftertaste of white oak with a subtle note of toasted hazelnut.
1921 Tequila Añejo - Made with 100% Blue Weber agave and carefully aged 14 months in toasted white oak barrels, this tequila has rich amber color with notes of dried fruit, oak, and caramel. Aged to develop remarkable depth and elegance, 1921 Tequila Añejo balances oak, dried fruit, and natural agave sweetness into a refined sipping tequila that appeals to both enthusiasts and newcomers alike.
1921 Extra Añejo - Aged for eight years and crafted for collectors and premium spirits programs, this product offers rich, luxurious character that is developed through extended barrel aging. It delivers exceptional richness and complexity and is designed for discerning tequila drinkers
California’s licensed retailers, restaurants, bars, and hospitality operators can now order the CASA 1921 portfolio through LibDib’s streamlined wholesale platform, making it easier than ever to bring authentic, premium Mexican spirits to customers across the state.
For more information about becoming a LibDib Maker or ordering CASA 1921 in California, visit LibDib.com or CASA 1921’s brand page on LibDib.
About CASA 1921
CASA 1921 Tequila was born in 1996 with the goal of producing 100% Agave Tequila and Tequila cream with Ultra-Premium Quality and sharing a part of the Mexican culture to the whole world through their products. “1921” refers to the end of the Mexican revolutionary war, which is the core concept of the brand. The 1921 agave is cultivated in the red soils of the Highlands of Jalisco, its slow and careful growth is a symbol of the patience required to obtain the best out of them. Their Tequila, Mezcal and Tequila Cream represents not only the Mexican culture but also their most treasured traditions. More information can be found at Tequila1921.com.
About LibDib
LibDib, LLC is a licensed wholesale alcohol distributor and technology innovator, offering a compliant three-tier distribution platform for wine and spirits makers of all sizes. LibDib simplifies the buying and selling experience. Learn more at LibDib.com.

In an increasingly crowded marketplace, Buyers are always searching for products that create excitement, drive traffic, and give customers a reason to come back. Few programs accomplish that better than a custom barrel selection.
Whether you call it a Private Barrel Selection, Single Barrel Program, or Barrel Pick, the concept is simple: a retailer, bar, restaurant, or hospitality group selects an entire barrel of whiskey, bourbon, rye, or another aged spirit directly from a producer. That barrel is then bottled exclusively for that account, often with custom branding and a story that customers can't find anywhere else.
For Makers, barrel programs offer something equally valuable: deeper relationships with Buyers, larger order sizes, and a differentiated sales opportunity that stands apart from the traditional wholesale model.
The challenge, of course, is that beverage alcohol regulations don't make these transactions simple. In most states, the physical sale must still move through a licensed distributor.
That's where LibDib comes in. We can help Makers and Buyers with custom barrels.
Making Barrel Programs Easy
LibDib partners with both Makers and Buyers alike to bring custom barrel projects to life. We regularly connect brands with interested Buyers, facilitate compliant transactions, coordinate logistics, and help move barrels quickly and efficiently through our distribution network.
Because LibDib operates with a flexible model and low margin structure (just 14% if you’re a Gold Makers!) custom barrel projects often move faster and more economically than many traditional distribution arrangements. We make the connection and have a continuing list of Buyers interested in barrels.
In fact, several of our Makers are leveraging LibDib to move custom barrels across the country, including Onyx & Amber, Old Louisville Whiskey Company, and Nashville Barrel Company. Here’s a bit about each.
Onyx & Amber Whiskey Barrels
Onyx & Amber has built its reputation around a simple belief: exceptional barrels deserve exceptional finishing conditions.
The company sources standout whiskey from Kentucky, Indiana, and Ohio before bringing those barrels to Colorado, where dramatic barometric pressure swings and exceptionally dry mountain air create a maturation environment unlike anywhere else in the country. The result is whiskey that becomes richer, more concentrated, and remarkably layered over time.
For Buyers, the Onyx & Amber barrel pick experience is highly personalized. The team curates a selection of barrel samples and either hosts tastings at their Denver facility or ships samples directly to the Buyer. Retailers can evaluate multiple barrels at their own pace and select the exact expression that best matches their customer base.
Once chosen, that barrel is reserved exclusively for the Buyer and moved into production under their name.
What makes the program especially distinctive is the company's custom label design system. Each whiskey source and style is assigned a unique gradient color scheme. When bottles from the same source and release are displayed together, each barrel contributes to a larger visual gradient, creating a collectible series that stands out on shelves and behind bars.
Old Louisville Whiskey Company Single Barrels
Old Louisville Whiskey Company is a favorite among bourbon enthusiasts seeking unique and highly allocated barrel selections. Known for sourcing and releasing distinctive Kentucky bourbons and ryes, the company has built a strong reputation by focusing on quality, transparency, and exceptional single-barrel offerings.
For Buyers, barrel selections provide an opportunity to secure exclusive inventory that reflects the preferences of their customers and staff. Rather than selling the same whiskey available everywhere else, retailers can hand-pick a barrel that becomes part of their store's identity and story.
For Makers considering a barrel program of their own, Old Louisville demonstrates how custom selections can create long-term relationships with accounts while elevating brand visibility in competitive markets.
Nashville Barrel Company Custom Barrels
Nashville Barrel Company has transformed barrel selection into a destination experience. Known as one of Nashville's most sought-after whiskey attractions, the company offers visitors a hands-on opportunity to participate in private barrel picks and through LibDib offers the same for retail Buyers.
What makes Nashville Barrel Company's program especially compelling is the ability for Buyers to go beyond selecting a barrel and create a completely custom product. Through their blend-your-own-whiskey experience, participants can build a unique recipe from multiple whiskey profiles and then package that blend under their own custom label. The result is an entirely personalized whiskey release.
For retailers, restaurants, corporate gifting programs, and hospitality groups, these experiences create memorable customer engagement opportunities while generating exclusive products that can't be replicated elsewhere.
Ready to Launch a Barrel Program?
Whether you're a Maker looking to expand your barrel program or a Buyer searching for your next exclusive release, LibDib can help make it happen.
Our team works closely with both suppliers and accounts to facilitate compliant transactions, coordinate logistics, and connect the right brands with the right Buyers.
Because extraordinary products deserve an extraordinary path to market.
Reach out to us today and learn more at makers@libdib.com.

The alcohol distribution landscape continues to evolve, and Illinois is the latest market experiencing disruption as suppliers evaluate their options and work to ensure uninterrupted service for their customers.
If your brand has been impacted, LibDib is ready to help.
LibDib currently supports statewide distribution throughout Illinois and operates with multiple warehouse locations in the state, allowing us to provide reliable fulfillment and broad market coverage. We also have numerous chain authorizations already established, helping brands maintain and expand distribution with key retail and on-premise accounts.
Most importantly, we understand that transitions can be stressful. Our team has helped hundreds of brands navigate distributor changes, onboarding, and market expansions. We move quickly and work closely with suppliers to minimize disruption.
Already have accounts in Illinois? Great. We'll work directly with your existing customers to get them onboarded quickly (if they aren't already buying through LibDib) and help ensure deliveries continue running as smoothly as possible.
We've seen this playbook work before. Last year, Han Soju transitioned its California distribution to LibDib, gaining greater control over its route to market while continuing to grow placements and build its brand. Their team leveraged LibDib's flexible model to expand distribution without sacrificing visibility or customer relationships. You can read their story here: Han Soju Builds a Modern Spirits Brand by Taking Control of Distribution .
Whether you're looking for a temporary solution or a long-term distribution partner, we're here to help.
Don't let distributor disruption slow your momentum. Let's keep your products moving.
To learn more or start the transition process, reach out to makers@libdib.com .
Our team is standing by and ready to assist.

Award-Winning New York Distillery Brings Distinctive Bourbons, Whiskeys, and Specialty Spirits to California Retailers and Restaurants
Fairport, NY, and San Jose, CA, June 15, 2026 —Iron Smoke Distillery, the acclaimed New York-based producer of award-winning bourbons and whiskeys, today announced an expanded partnership with LibDib, the web-based wholesale alcohol distributor, making its full portfolio available to licensed California retailers, restaurants, and bars through online ordering at Iron Smoke and LibDib.
The expansion provides California buyers with convenient access to Iron Smoke's distinctive lineup of premium spirits while supporting the company's continued growth in one of the nation's most influential beverage markets.
"At Iron Smoke, we've always been committed to delivering an exceptional experience, whether that's through the quality of our products or the way customers discover and access them," said Tommy Brunett, CEO and Chief Trailblazer of Iron Smoke Distillery. "LibDib allows us to explore new opportunities in emerging markets and continue growing our business during a time when the beverage industry continues to evolve and adapt. Their innovative approach has provided us with greater flexibility and access to markets that may have otherwise been difficult to reach."
California represents a significant opportunity for the brand, and Iron Smoke is working closely with Lift Off Brands to support market development throughout the state. Iron Smoke's California expansion is supported by a collaborative approach that combines LibDib's technology-enabled distribution platform with Lift Off Brands' market expertise and relationship-driven sales strategy.
"California has always been a market we have been excited about," said Dr. Ronald Kirshner, Chief Operating Officer of Iron Smoke Distillery. "Lift Off brings the relationships, experience, and passion needed to help introduce Iron Smoke to new consumers while staying true to the independent spirit that built our brand."
The following Iron Smoke products are now available to California on- and off-premise accounts via LibDib:
Iron Smoke Double Oaked Straight Bourbon Whiskey - A rich, full-bodied bourbon finished in a second oak barrel to create exceptional depth, complexity, and smoothness with notes of caramel, vanilla, and toasted oak.
Pura Vida Hot Honey Whiskey - A bold and flavorful whiskey infused with sweet honey and a touch of heat, delivering a balanced combination of spice and sweetness ideal for cocktails or sipping.
Rattlesnake Rosie's Apple Pie Whiskey - A nostalgic blend of whiskey and classic all natural apple pie flavors featuring warm cinnamon, baked apple, and subtle spice notes.
Rattlesnake Rosie's Maple Bacon Whiskey - A uniquely American whiskey expression combining smoky bacon character with rich maple sweetness for a savory-sweet experience.
Rattlesnake Rosie's Chocolate Peanut Butter Pie Bourbon Cream - A decadent bourbon cream featuring indulgent chocolate and peanut butter flavors layered over smooth bourbon for a dessert-inspired drinking experience.
Buyers simply sign up online at LibDib.com, create a free account and can purchase Iron Smoke from their personalized LibDib brandpage.
"Iron Smoke has built an incredibly loyal following by creating exceptional products and an unforgettable brand experience," said Cheryl Durzy, Founder and CEO of LibDib. "We're excited to help bring these award-winning spirits to more buyers throughout California and support the company's continued growth. Iron Smoke represents exactly the kind of innovative, entrepreneurial brand that thrives on the LibDib platform."
About Iron Smoke Distillery
Based in a 21,000-square-foot facility in Fairport, New York, Iron Smoke Distillery produces award-winning bourbons and whiskeys known for their bold character and exceptional craftsmanship. A destination for celebrities, tastemakers, and whiskey enthusiasts alike, Iron Smoke has welcomed and collaborated with notable guests including Jimmy Fallon, Food Network star Nancy Fuller, and NFL legend Rocky Bleier. The distillery has earned numerous accolades, including Double Gold at the 2019 North American Bourbon & Whiskey Competition, a 95.5 rating in Jim Murray's Whisky Bible, and recognition by Forbes as one of the "10 Best Bourbons Outside of Kentucky." As a New York State small-batch farm distillery, Iron Smoke sources ingredients from Finger Lakes family farms within a 50-mile radius and returns production byproducts to those farms as livestock feed, supporting a sustainable local agricultural ecosystem. Visitors can experience the brand firsthand at their Watering Room and Sideshow, a fully licensed tasting room featuring New York wines, beers, and spirits alongside weekly live music and entertainment. Follow Iron Smoke on Facebook, Instagram, and YouTube for the latest news and events.
About LibDib
LibDib, LLC is a licensed wholesale alcohol distributor and technology innovator, offering a compliant three-tier distribution platform for wine and spirits makers of all sizes. LibDib simplifies the buying and selling experience. Learn more at LibDib.com.

