Clos La Chance is the first brand in the wine industry to use NeuroTags QR code based technology to directly connect with their retail customers to build a consumer database to drive brand loyalty and incremental sales.
Contact Harvey Bondar at NeuroTags top see if you qualify for a free pilot.
Harvey Bondar
Managing Director
Harvey@neurotags.com
650-544-6554
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Given the anonymity of consumers who buy wine at retail, direct customer contact to create brand loyalty driven incremental sales is virtually impossible.
Up until now, that is.
Today, NeuroTags, has begun providing a customized, digital communication channel for two brands in the wine and spirits sector and their consumers. Using NeuroTags' unique, QR solution, it enables them to use their physical product to capture customer contact information and then provides the tools necessary to use that information for direct and creative brand marketing.
It starts by capturing consumer attention – on the bottle - through a loyalty program or contest that is brand specific. Consumers simply scratch the NeuroTags and scan with their smartphone to enter and see a custom branded mobile experience. No app is needed. NeuroTags partners with client marketing teams on the strategy and design of these consumer engagement programs, as well as provides the built-in marketing tools to build an ongoing and financially beneficial relationship with consumers.
“We’re very excited about the NeuroTags customer engagement technology,” enthuses Bill Murphy, Founder and CEO of Clos LaChance Wines, LLC,. “NeuroTags is a unique and powerful way to connect with customers who were previously invisible to us.”
This powerful new marketing capability has been globally deployed by scores of brands in electronics, automotive, cannabis and just begun its roll-out for wine and spirits businesses. With more than 10 million products in the marketplace, NeuroTags has developed a playbook of best practices to bring to the Wine & Spirits industry.
NeuroTags Managing Director Harvey Bondar reports that, “given the regulatory environment in this industry, we see NeuroTags as the perfect antidote to the resultant consumer anonymity at retail. Businesses using NeuroTags have seen their sales jump within the first quarter of deployment and annual purchase increases of over five percent on average over the course of the first year.”
“NeuroTags enables us to have a direct pipeline to our consumers allowing us to drive incremental sales,” concurs Guillermo Rodriquez, CEO of Southwest Spirits. “We look forward to learning more about exactly how this product will enhance a whole new range of marketing opportunities for us.”
The NeuroTags company has recently joined Wine Industry Network (WIN) and will be one of the featured exhibitors at the 10th annual North Coast Wine Industry Expo taking place at the Sonoma County Fairgrounds in Santa Rosa, CA on Thursday, December 1, 2022.
“Our engagement with the Wine Industry Network has been extraordinarily positive. We’re really looking forward to our first WIN Expo and demonstrating to participants what NeuroTags can do for their businesses.”
For more information visit the WIN Expo NeuroTags booth #217 or go to www.neurotags.com.
Send Me InfoNeuroTags is pleased to welcome Clos LaChance to our family of clients.
In the words of Bill Murphy, Founder & CEO, “I am very excited by the incredible potential NeuroTags creates for Clos LaChance to expand our base of loyal customers in a way that was never possible before.”
NeuroTags transforms wine or spirit bottles into a direct marketing channel through our serialized QR codes and contest or loyalty program management programs. We have perfected our technology over the past 4 years with global electronics, cannabis, auto parts and fashion brands and are pleased to announce the signing of our first 2 customers in the wine and spirits business; stay tuned for more details.
If you’d like a stress free demonstration of how our system can help you connect with customers at retail to increase brand loyalty and generate incremental sales, click the link below and our US Managing Director, Harvey Bondar, will contact you to schedule.
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Do you want to skyrocket your sales and accelerate customers’ brand loyalty? What if you could track in-store purchase behavior and consistently grow your consumer base month-over-month? Would you jump on the chance?
NeuroTags, a market-leading consumer engagement and data technology company, enables you to build and monetize a direct marketing channel between your brand and customers.
NeuroTags offers an omnichannel QR solution that allows companies to capture in-store and online customer information and interact with them on a personal level to exponentially grow repeat sales.
It works through serialized codes, specific to each wine bottle, giving shoppers detailed product information at POS to influence their purchase decision and, once purchased, it provides loyalty reward points or an optional “enter-to-win” contest to facilitate long term engagement.
“We know there is a disconnect between brands and customers due to distribution disintermediation,” explains NeuroTags Managing Director Harvey Bondar. “We can help them break through that barrier to create a usable database of their brands’ actual buyers. We do this by attracting consumers with loyalty points or contests – both of which we support – no app needed. Consumers simply provide their contact information, email or phone, enabling brands to use our automated marketing system to drive lifetime customer revenue. These techniques are proven across virtually all demographics.”
Bondar says the ROI is fast and impressive.
He reports that businesses using NeuroTags have seen their sales jump within the first month, and average annual revenues increase by over 12%.
“Consumers love it,” Bondar asserts. “They can get info on what wine goes best with salmon, watch a video, or get links to social media. And wineries have the chance to personally connect with their customers for targeted, managed marketing campaigns that can be completely automated. This technology is incredibly flexible and effective. The possibilities are endless.”
Bondar emphasizes that the primary benefits of NeuroTags include the ability to:
- Sign up and grow your consumer database
- Track consumer purchase behavior to maximize marketing efficacy
- Exponentially increase repeat sales
- Lock-in brand loyalty
- Protect against brand counterfeiting through unique tracking technology capabilities
For more information on NeuroTags, to see a demo or to explore no-cost trial opportunities, go to: www.neurotags.com.
Send Me Info
Imagine connecting directly with your consumers to drive brand loyalty and incremental sales. That is what NeuroTags has done for countless brands around the world. We are now entering the wine and spirits business, partnering with the Wine Industry Network, and looking for a single, visionary brand to pilot our product in the wine industry.
If your products are sold through retail contact us immediately to see if you quality to be our first partner in the wine industry. Best of all, for this one forward looking brand, all NeuroTags services are free for the 12 months of this pilot. Email me or call me to learn more about this unique opportunity- ASAP - Harvey Bondar - Managing Director of NeuroTags - Harvey@neurotags.com - 650-544-6554
Download the NeuroTags Wine Deck to learn more about this opportunity.