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It Shouldn't Feel This Hard
It shouldn’t feel this hardRunning a winery is complex.Your technology shouldn’t make it more so.But for many wineries, the day feels like this:Double-checking reportsReconciling numbers a
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National Association of Wine Retailers Gallo La Prenda Vineyards Festival of Undiscovered Grapes Alto Adige Wines CIATTI Global Wine & Grape Brokers Ry Richards Chappellet Phillip Corallo-Titus Brian Dorn Viña Concha y Toro USA Ben Mayo Le Vigne Winery Brotemarkle Davis & Co. LLP Anton Paar USA Azmera Activ8 Commerce El Grifo Three Finger Jack Wines
What Your Tech Should Make Easier - But Doesn't
What your tech should make easierWinery teams are busy enough.Technology should reduce friction — not quietly create it.But over time, many wineries start to accept things like:Extra steps at ch
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The hidden cost of switching systems (again)
The hidden cost of switching systemsMost wineries don’t switch platforms because they want to.They switch because they have to.What often starts as a reasonable choice can become limiting over t
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The Hidden Signs Your Wine Club Members Are About to Cancel
Wine Club Retention Predict Churn Risk and Act EarlierChurn rarely starts with a cancellation. It starts with drift. What drift looks like• Stops opening emails• Engage read more
Wine club retention Wine club Wine club management DTC wine sales Winery marketing Customer retention Customer engagement Subscription retention Wine ecommerce Winery CRM DTC strategy Email marketing Customer analytics RFM Churn prevention
Why most winery marketing falls flat
Personalization isn’t about more toolsMost wineries don’t struggle with sending emails. They struggle with making them relevant.The issue usually isn’t effort — it’s stru
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CMPR Announces Strategic Alliance with French Law Firm Légi Conseils Bourgogne
Carle, Mackie, Power & Ross LLP (“CMPR”), a leading U.S. law firm with a strong focus in the wine and spirits industry, is pleased to announce that it has entered into a strategic alliance
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When reporting actually drives action
Reporting should tell you what to do nextMost platforms offer reports.What wineries often struggle with is turning those reports into action.Common challenges we hear:Reports live separately from CRMI
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Activ8commerce wine-club sales-system winery-POS marketing DTC allocation ecommerce dashboard report Quickbooks Tock Shipping Reservations Table-seating Restaurant Klaviyo Shopify Stripe
