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Why More Wineries are Reimagining Wine Clubs with Shopify + Awtomic
For years, wineries evaluating new technology have asked the same question: “Can it handle my clubs and tasting room?” While that’s still important, the bigger question today is: &ld
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Extensions: Why Filing One Can Protect Your Winery
Most winery owners and their employees hear “extension” and think one thing:We’re late.That is not what an extension means. In many cases, filing an extension is a protective move. I read more
Wineshipping: The Premier Logistics Provider for the Wine Industry
Dedicated to Protecting Our Clients’ Brands Wineshipping at the Unified Wine & Grape SymposiumAt Wineshipping, we believe great wine experiences are defined not just by what’s in the read more
Wine Clubs in 2026: The New Playbook for Modern Winery Memberships
The wine club isn’t dying. It’s being rewritten.Wine clubs in 2026 still matter, but the way wineries build and grow them has fundamentally changed.What has changed is the lifestyle of the read more
Plata Wine Partners Saves the Equivalent of 1–2 Full-Time Roles and Achieves 100% Costing Accuracy with InnoVint
Plata Wine Partners is a premium “vineyard-to-bottle” production house rooted in California’s top coastal AVAs. With more than 20,000 acres of sustainably managed vineyards, Plata pr read more
Practical insights from 20+ years helping wineries simplify checkout and boost DTC performance.
For more than 20 years, Activ8 Commerce has built technology specifically for wineries — and we’re proud to share our latest update.In every tasting room, the moments that matter most happ
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Beyond Discounts: How Loyalty Points Drive Customer Retention for Wineries
For years, discounting has been the default lever wineries pull to spark sales and reward loyal customers. But in today’s crowded marketplace, deep discounts can erode brand value and condition read more
Enolytics Joins Winehub on Tour, with Stops in the Willamette Valley, Paso Robles + Napa
A traveling series designed expressly to help wineries turn insights into measurable growth. That’s the idea behind the read more
Post-Harvest Irrigation: Why What You Do Now Shapes Next Year's Crop
With the conclusion of harvest, it’s easy to shift focus from irrigation. The crops are in, and the season’s busiest time is nearly wrapped. However, the irrigation practices in the immedi read more
Build the club you've always wanted
Clubs that grow revenue (and loyalty) on autopilotFrom classic shipments to Customer Choice and Allocation programs, Activ8 Commerce's club toolkit is built to match your model — not the oth
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Activ8commerce wine-club sales-system winery-POS marketing DTC allocation ecommerce dashboard report Quickbooks Tock Shipping Reservations Table-seating Restaurant Klaviyo
